Latest news | | | | | | Morrisons is making a multimillion-pound investment in building a relationship with 'Britain's Got Talent' hosts Ant and Dec, putting them in its TV advertising and sponsoring their programming on ITV. | | | | | | | The Sun has taken out a full-page ad in the Buenos Aires Herald to respond to the open letter to David Cameron from Argentinian president Cristina Fernandez de Kirchner which appeared in British national newspapers yesterday. | | | | | | | Marmite is offering the public the chance to vote on when to switch off the Oxford Street Christmas lights this weekend, in a novel marketing initiative. | | | | | | | Google and YouTube's reviews of 2012 dominate this week's viral chart, with Fiat taking third place with its rap about motherhood. | | | | | | | ZenithOptimedia has appointed Tim Hipperson, the outgoing chief executive of digital and direct agency G2 Joshua, as its new chief executive, replacing Gerry Boyle, who will become global managing partner and UK chairman. | | | | | | | Japanese advertising group Dentsu has acquired US agency Mitchell Communications Group as it plans to expand its global PR capabilities. | | | | | | | Channel 4 and UKTV have begun 2013 without ads for clients of WPP's Group M, after failing to come to a deal over terms for the £300m of TV ad spend Group M agencies usually place with Channel 4 sales. | | | | | | | The Sun has launched a quirky TV ad featuring a young child singing to help the nation through the 'most depressing' month of the year. | | | | | | | Very.co.uk products, including branded dressing gowns, are set to feature in the Big Brother house with click-to-buy placement on the Channel 5 website. | | | | Inventive Strategies To Win Over The Student Market |
| In this live webcast UCAS reveals the latest student trends that can help you make your campaigns more relevant, exciting and profitable. Sign up for free here. | | Â | | Opinion | | | | | | Search, in its ever-adapting forms, will be here for a long time to come, writes Chris Philp, SEO account manager, iProspect. | | | | | | | We've seen some creative examples of outdoor ads in recent years; what will 2013 bring, asks Mike Troy, research director, Ipsos ASI. | | | | Intelligence | | | | | | Adland's A Listers loved the way the Olympics lifted the country, but they also like a cab home in time to sob at the Channel 4 Paralympic TV ad. By John Tylee | | | | | | | New research looks at whether marketers are spending wisely on social media, writes Kieran Kilmartin, marketing director EMEA & India, Pitney Bowes Software. | | | | | | Latest jobs | | | | Head of SEO | Recruiter GoodEgg Digital | Salary Circa £45k + Bonus and Benefits | Location Greater London, Woking | | | | | |
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