How to... take your content marketing to the next level + Imperial Tobacco, McVitie's Penguin and Sainsbury's

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Marketing Daily , 12th November 2014

How to... take your content marketing to the next level Sainsbury's unveils £150m in price cuts as it begins overhaul of 3,000 products Imperial Tobacco ads for smoking app banned by ASA Asda trials in-store beacons McVitie's Penguin hitches a ride on John Lewis' #MontyThePenguin bandwagon Premier Foods to run Lynda Bellingham Oxo ad as Christmas tribute Cancer Research gives two fingers to Big Tobacco with #SmokeThis selfie campaign Fed up of your agency? Here are 3 in-house alternatives Berlin Wall recreated as listenable sound-wave to mark 25th anniversary of 'The Fall' Morrisons kicks off Christmas campaign with Ant and Dec This week's Black Friday top Vines: Verizon and Lowe's JOBS BOARD Digital Operations Manager , Tottenham Hotspur Football ClubUp to £55,000 + Bonus , North London Senior Marketing Manager , Future Medicine LtdSalary dependent on experience , Finchley Church End, London (Greater) Web and Digital Marketing Officer , Orphans In Need£17,000 to £25,000 , Bradford, West Yorkshire Communications and Marketing Manager , Orphans In Need£25,000 to £33,000 , Bradford, West Yorkshire Business Development Manager , Forsterc. £40k + benefits , London Bridge Station, London (Greater)

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