Media AM - Havas board approves Bolloré takeover, plus The Financial Times; Spotify; Hearst Magazines; Snapchat

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25th November 2014

Havas board approves Bolloré takeover The Havas board has approved the Bolloré Group's attempt to buy a controlling stake in the company. Financial Times promotes Jon Slade to MD of FT.com and B2C products The Financial Times has internally announced Jon Slade will become managing director of FT.com and its business to consumer operations. Why Spotify and Uber's tie-up provides a glimpse into a 'masscierge-driven' future The deal between Spotify and Uber that allows passengers to control the music during their taxi rides offers marketers a great example of how technology can be used to make consumers' everyday lives effortlessly convenient, says James Kirkham, global head: social & mobile, Leo Burnett and co-founder, Holler. Hearst promotes Ella Dolphin to group commercial director Hearst Magazines UK has appointed Ella Dolphin to the newly created role of group commercial director. Samsung becomes first Our Story sponsor on Snapchat Snapchat, the mobile app that lets users share photos and videos, allowed advertising on its Our Story feature for the first time over the weekend. Bulmers to reproduce Twitter users' handles as knitwear in 'yarn-bombing' campaign Social media narcissists who have always yearned to see their Twitter handle reproduced in knitwear, your time has come. Bulmers wants to get people drinking cider in the winter months by injecting some woollen colour into their lives. Should outdoor companies create content divisions? JCDecaux is testing the content waters. But is the 'eight-second medium' the right environment, David Benady asks Mindshare's Huddle 2014 widens media horizons From creativity of the human brain to a sports brand launch, the key word at the event is collaboration. By David Benady. As the business changes, know what you stand for Waking up to Bob Geldof asking for money, again, has made me a tad nostalgic this week, and highlighted the power that comes from having a clear mission. ITV impresses investors to top TV sales survey An all-round performance sees the ITV sales team top this year's commercial TV broadcaster rankings, while the deal-makers at Channel 5 are honourable runners-up, Maisie McCabe writes. Technology cannot win the battle for hearts and minds I was struck by a comment on Radio 4's Hidden Histories Of The Information Age: "The weakness of modern strategy is that it is too reliant on technology - the triumph of accuracy of outputs with no impact on outcomes." Should agencies be quitting London? Is the tide that has always swept the best creative talent to London from the regions about to turn? Latest blogs Mindshare's huddle: next generation technology and powering dreams It's hard not to get caught up in the sheer 'wow' factor of Mindshare's annual huddle day, says Immediate Media's Toby Hicks. Why Channel 4's programmatic announcement is good news for us all Channel 4's move to create a programmatic marketplace for their Video on Demand (VoD) inventory is excellent news all around, says Marco Bertozzi, president of Audience on Demand, EMEA and North America client services. How the UK is leading the way in brand safety online The news last month that Yahoo, AOL and Google's DoubleClick have joined Microsoft in the fight against online ad misplacement by having their ad serving processes certified by JICWEBS, further underlines how the UK leads the way in safety online, says ABC's Richard Foan. Radio influence grows for UK advertisers The latest Rajar results show the UK radio industry to be in great shape and should serve as a great wake-up call to advertisers, says Simon Kilby, head of marketplace at Bauer Media. Why international news still matters The business of traditional television news has never been stronger, says Liz Nunn, UK sales director at CNN International. Senior Digital Sales Executive , Aspire £40000.00 per annum, London Content Creator (B2B) , Atwood Tate Available on request, London (Central), London (Greater) Sales Executive , Major Players £40000 - £45000 per annum + Bonus and benefits, London Trainee Sales Account Manager , recruitment genius £20,000 - £25,000, London (Central), London (Greater) Digital Sales Account Manager , recruitment genius £25,000 - £30,000, London (Central), London (Greater)

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