| Do you need to be a certain 'type' of person to work in marketing? | | Geoff Trickey | | 19 November 2014, 8:40AM |  The ultimate goal of those working in marketing is to promote a product and generates sales, but what does it take?
Earlier this year, Brand Republic asked readers to complete an online personality survey from PCL that identified the key personality traits and skills required to work in the marketing profession. The results are in.
| | | | | | | Infographic: Vine vs Vimeo | | Polly Becker | | 18 November 2014, 10:47AM |  Did you know that five Vines are tweeted every second? Or Vimeo has 170 million monthly viewers? Or that Vine’s top user is Naish Greir from Greensboro, North Carolina with 9.8 million followers?
| | | | Lights, camera, innovation! How digital is driving cinema-going | | Michael Pennington | | 18 November 2014, 9:24AM |  As more people watch films online through subscription services viewing long-form content on devices has become a daily habit.
At Yahoo we conducted entertainment research to look at whether this trend for consuming films online is impacting on cinema's footfall in the UK, France, Germany, Spain and Italy.
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