|  | | | | |  | | Procrastination is creativity's quiet killer - more insidious than writer's block. Jake Attree and Laura Jordan Bambach asked creatives how they knuckle down when faced with the daunting prospect of a blank piece of paper. | | | | | |  | | Purge your agency of snobbery and petty vanities, bypass clueless management and be prepared to muck in are just three of the fundamental elements of integrated working, according to Charles Vallance. | | | | | | | |  | | If you believe the gossip, WPP's Sir Martin Sorrell was on the phone to Sapient Corp's mandarins last weekend making a counter offer for the digital company, which, by Monday morning, had accepted an astonishing $3.7 billion bid to join Publicis Grou... | | | | | |  | | Keith Hunt, a managing partner at the corporate finance advisors Results International, predicts Publicis Groupe's $3.7 billion purchase of Sapient will be the beginning of a string of acquisitions. | | | | | | | |  | | In his biography Peter Mead talks about his first job. | | | | | |  | | Publishers must decide whether they want to play ball with the social network's content plans, David Benady writes. | | | | | | | |  | | The debate over where women stand in the media industry is showing no sign of concluding. Ed Owen reports. | | | | | |  | | Pepsi Max, faced with declining interest and a big-spending rival, found a new way to entice young men. By Nick Price. | | | | | |  | | It's the most overused word in marketing and advertising in 2014, so let's drill down to what personalisation actually means. According to the Cambridge Dictionary, it is "the process of making something suitable for the needs of a particular person"... | | | | | | | | | | | | PR Executive | | £25,000 - £35,000 plus benefits, London (Central), London (Greater) | | | | | | | | | | | | | | | |
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