Thursday 13 November 2014

Digital AM - Oxfam, Harrods, Rolls-Royce, News UK, Amazon

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Lida scoops direct and digital brief from Oxfam
Lida scoops direct and digital brief from Oxfam
by Sara Kimberley
13 November 2014, 08:00AM
Oxfam has appointed Lida to handle its direct and digital fundraising account.
Harrods launches animated Christmas film on social media
Harrods launches animated Christmas film on social media
by Sara Spary
13 November 2014, 10:45AM
Harrods has rolled out an animated festive film across its social media and digital channels and has unveiled its Christmas windows, created by 11 luxury designers.
First Rolls-Royce art exhibition uses beacon tech and light particles
First Rolls-Royce art exhibition uses beacon tech and light particles
by Shona Ghosh
13 November 2014, 11:35AM
Rolls-Royce has opened its first public art exhibition in London, using high-tech installations to show off its design nous to a broader audience.

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News UK finds tablet ads as memorable as print
News UK finds tablet ads as memorable as print
by Arif Durrani
12 November 2014, 12:00PM
The content and advertising in tablet editions of newspapers are processed by readers in a way far closer to the print experience than previously thought, according to the results of a neuroscience study led by News UK.
James Hilton departs AKQA
James Hilton departs AKQA
by Staff
13 November 2014, 08:00AM
James Hilton, the co-founder and chief creative officer of AKQA, is leaving the agency after 20 years to launch his own interior and product design company, handing over AKQA's creative reins to Rei Inamoto.
Amazon hiring in the UK for Prime Air drone tests
Amazon hiring in the UK for Prime Air drone tests
by Ben Bold
12 November 2014, 02:42PM
Amazon is seeking aviation experts and other flight-related roles in Cambridge, as it looks to develop its Prime Air drone delivery service in the UK.
Dixons Carphone begins £90m media review
Dixons Carphone begins £90m media review
by Arif Durrani
13 November 2014, 08:00AM
Dixons Carphone, the electronics retail group, has kicked off a review to consolidate its two media planning and buying accounts, worth a combined £87 million.
YouView adds Netflix and Sky Sports to its armoury
YouView adds Netflix and Sky Sports to its armoury
by David Benady
13 November 2014, 08:00AM
The Netflix tie-up and arrival of Sky Sports take the service closer to its goal of ten million homes, David Benady writes
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From the blogs

What can Snapchat offer brands?
Steven Bennett-Day
13 November 2014, 10:06AM
How to improve customer engagement through social
Rob Blackie
13 November 2014, 8:49AM
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13 November 2014, 8:32AM
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12 November 2014, 8:32AM
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