Media PM - JCDecaux launches content division, plus Tim Slee's Media Week; Lindsay Pattison; an Internet of Stupid Things; all I want for Christmas is a mobile masterpiece

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05th November 2014

JCDecaux launches content division JCDecaux, the outdoor advertising company, has launched a content division, appointing Janet Guest as the editorial director and Russell Gower as the creative content director. My Media Week: Tim Slee Tim Slee, founder and director of Square Up Media, reflects on a week of excellence, until media's biggest night of the year... Maxus' Lindsay Pattison: 'We need to make it much easier for women to compete' Lindsay Pattison talks openly about what it takes to be a 41 year old chief executive for a global media agency network. My sensors detect an Internet of Stupid Things I blame Tony Fadell. If the superstar Apple engineer hadn't left to build an Internet of Things business (Fadell being the guy who led the original iPod team and then helped Steve Jobs build something called the iPhone), we wouldn't be in this mess. All I want for Christmas is a mobile masterpiece The creative bar must be raised if mobile is to deliver a truly great campaign this December, Greg Grimmer argues. Why the days of Mail Online could well be numbered At the start of the year, I was advised by a senior press leader to "keep my eyes on Northcliffe House" - words that have served me well in 2014. Is creativity more important than media? The battle for supremacy between the creative message and the medium has resumed. David Benady reports. Hipperson on mission to give Weve a clear direction The interim chief executive of the mobile joint venture isn't afraid to admit the offering needs clarity, David Benady writes. Latest blogs Why international news still matters The business of traditional television news has never been stronger, says Liz Nunn, UK sales director at CNN International. Media Owners take games into their own hands A new generation of gamers is sharing and viewing content in ways that have caught the attention of media owners. But can they harness these trends to grow their businesses? Jason Kingsley OBE, chief executive of games maker Rebellion shares his thoughts. It's time media tapped into the bikegeist From scoops and splashes to commutes and sportives, media is now at the centre of the 'bikegeist', says Newsworks' chief executive, Rufus Olins. Facebook IQ study chimes with IPG Mediabrands report Hanna Chalmers, international research director at IPG Mediabrands' Initiative, finds parallels in the group's global study of 10,000 millennials in 19 markets and the Facebook IQ report, 'The Coming of Age on Screens'. Why the transformation of outdoor is only going to accelerate With change in the air, Shaun Gregory, chief executive of Exterion Media, considers a pending overhaul of under-performing Outdoor Media Centre (OMC) to be a great opportunity. Senior Sales Executive , Haymarket Media Group Up to £25k plus commission, Teddington (City/Town), London (Greater) Bike Brands Manager , Aspire £40000.00 - £50000.00 per annum + Comms, London Broadcast Account Director - £45K - MOVIE CLIENT!! , Ultimate Asset £40000 - £50000 per annum, London Digital Sales Account Director , SYLEX Recruitment £50000 to £70000 per annum, London Junior Sales Executive , Ledbury Research OTE £25,000 - £30,000 comprised of salary and commission, Mayfair

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