Thursday 27 November 2014

Media PM - Slade shifts focus to put customers first at the FT, plus ITV; Facebook at Work; ZenithOptimedia; Sue Unerman

Media PM Bulletin

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Media PM Bulletin
27th November 2014
Slade shifts focus to put customers first at the FT
Slade shifts focus to put customers first at the FT
The managing director of the FT's B2C division will be sad to leave the sales world behind, David Benady writes.
Williams promoted at ITV as Hazlitt departs
Williams promoted at ITV as Hazlitt departs
ITV has promoted Kelly Williams, the group commercial sales director, to managing director of commercial, as Fru Hazlitt steps down.
Will Facebook at Work appeal to brands?
Will Facebook at Work appeal to brands?
The social giant is moving into LinkedIn territory with a professional network. But will it work, David Benady asks.
ZenithOptimedia takes on '365' user approach
ZenithOptimedia takes on '365' user approach
The media agency is putting its faith in a user-experience focus after a two-year rollercoaster ride, Ed Owen reports.
I'm confident we can make the future of media equal
I'm confident we can make the future of media equal
When Campaign asked last month "Is the future of media female?", it drew some interesting responses. It really is about time we made progress on this issue.
Tech viewpoint on predictive modelling
Tech viewpoint on predictive modelling
Staff costs and slow growth hit agencies
Staff costs and slow growth hit agencies
Agency employment costs are the biggest threat to operating profit margins, the latest Kingston Smith W1 survey reveals.By Ian Graham.
Latest blogs
Which party will use outdoor effectively to lead the 2015 election agenda?
Which party will use outdoor effectively to lead the 2015 election agenda?
Will fear or cheer carry the most impact on voters and the wider media next year? asks Naren Patel, chief executive of Primesight.
Mindshare's huddle: next generation technology and powering dreams
Mindshare's huddle: next generation technology and powering dreams
It's hard not to get caught up in the sheer 'wow' factor of Mindshare's annual huddle day, says Immediate Media's Toby Hicks.
Why Channel 4's programmatic announcement is good news for us all
Why Channel 4's programmatic announcement is good news for us all
Channel 4's move to create a programmatic marketplace for their Video on Demand (VoD) inventory is excellent news all around, says Marco Bertozzi, president of Audience on Demand, EMEA and North America client services.
How the UK is leading the way in brand safety online
How the UK is leading the way in brand safety online
The news last month that Yahoo, AOL and Google's DoubleClick have joined Microsoft in the fight against online ad misplacement by having their ad serving processes certified by JICWEBS, further underlines how the UK leads the way in safety online, says ABC's Richard Foan.
Radio influence grows for UK advertisers
Radio influence grows for UK advertisers
The latest Rajar results show the UK radio industry to be in great shape and should serve as a great wake-up call to advertisers, says Simon Kilby, head of marketplace at Bauer Media.
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