Monday 17 November 2014

Media AM - Facebook, Karen Blackett OBE, YouTube, Piccadilly Lights, News UK

Media AM Bulletin

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Media AM Bulletin
17th November 2014
Facebook readies LinkedIn rival 'Facebook at Work'
Facebook readies LinkedIn rival 'Facebook at Work'
Facebook is reported to be "secretly" working on a website called Facebook at Work, which would allow users to keep their personal profile separate from their work profile, according to the Financial Times and Reuters.
MediaCom's Karen Blackett 'most influential black person in Britain'
MediaCom's Karen Blackett 'most influential black person in Britain'
Karen Blackett OBE, the chief executive of WPP's MediaCom, has been named the most influential black person in Britain, in the Powerlist today.
YouTube - it's time for this metric madness to end
YouTube - it's time for this metric madness to end
The industry needs to kick its YouTube habit of referring to views as an effectiveness habit and a measure of popularity, writes Craig Mawdsley, joint chief strategy officer of AMV BBDO.
Brands invited to takeover TDK's Piccadilly Circus digital screen
Brands invited to takeover TDK's Piccadilly Circus digital screen
Japanese technology giant, TDK, is ending its contract with Land Securities, making its iconic Piccadilly Lights digital advertising available for the first time in 24 years.
News UK launches The Newsroom with Iceland deal
News UK launches The Newsroom with Iceland deal
News UK's brand journalism unit The Newsroom launches its first campaign tomorrow with a native ads from Iceland around its 'I'm a Celebrity...' sponsorship included in Saturday's The Sun newspaper.
How James Connelly became a mobile multimillionaire
How James Connelly became a mobile multimillionaire
It wasn't so long ago that James Connelly was cold-calling potential clients from the directory. Now he is celebrating the big-money sale of his business, Fetch, to Dentsu Aegis Network. Arif Durrani reports
Is transparency still a concern for advertisers?
Is transparency still a concern for advertisers?
Agency trading desks remain an issue for many clients, but are their fears misplaced? Arif Durrani investigates.
YouView adds Netflix and Sky Sports to its armoury
YouView adds Netflix and Sky Sports to its armoury
The Netflix tie-up and arrival of Sky Sports take the service closer to its goal of ten million homes, David Benady writes
The media story behind the festive magic of Monty
The media story behind the festive magic of Monty
Who would have thought we'd all be talking about the arrival of a flightless bird native to Antarctica in the run-up to Christmas 2014?
Innovation and creativity to inspire OMD transition
Innovation and creativity to inspire OMD transition
The agency recently threw open its doors to leaders in tech and media as it begins to redefine its offer, Ed Owen reports.
Global and local share top billing in the ideal structure
Global and local share top billing in the ideal structure
There are no ideal global company structures, but we are seeing some interesting experiments and changes under way.
Latest blogs
How the UK is leading the way in brand safety online
How the UK is leading the way in brand safety online
The news last month that Yahoo, AOL and Google's DoubleClick have joined Microsoft in the fight against online ad misplacement by having their ad serving processes certified by JICWEBS, further underlines how the UK leads the way in safety online, says ABC's Richard Foan.
Radio influence grows for UK advertisers
Radio influence grows for UK advertisers
The latest Rajar results show the UK radio industry to be in great shape and should serve as a great wake-up call to advertisers, says Simon Kilby, head of marketplace at Bauer Media.
Why international news still matters
Why international news still matters
The business of traditional television news has never been stronger, says Liz Nunn, UK sales director at CNN International.
Media Owners take games into their own hands
Media Owners take games into their own hands
A new generation of gamers is sharing and viewing content in ways that have caught the attention of media owners. But can they harness these trends to grow their businesses? Jason Kingsley OBE, chief executive of games maker Rebellion shares his thoughts.
It's time media tapped into the bikegeist
It's time media tapped into the bikegeist
From scoops and splashes to commutes and sportives, media is now at the centre of the 'bikegeist', says Newsworks' chief executive, Rufus Olins.
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