Tuesday, 11 November 2014

BBH lures 'real beauty sketches' ECDs to London, Vodafone, Peta, Burberry, Department for Transport, Vice.com, Public Health England

Sorrell should leave talk of love to the French, Lévy says 

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Latest news
BBH lures 'real beauty sketches' ECDs to London
by Kate Magee,
11 November 2014, 11:28AM
BBH lures 'real beauty sketches' ECDs to London
Bartle Bogle Hegarty London has lured the Brazilian executive creative directors behind Dove's "real beauty sketches" to join as creative directors.
Vodafone celebrates 'local heroes' in biggest ever Christmas ad
by Gurjit Degun,
11 November 2014, 11:30AM
Vodafone celebrates 'local heroes' in biggest ever Christmas ad
Vodafone features hospital staff, chefs, farmers and its employees around the country singing along to 'Let it Go' from 'Frozen', the Disney film, in its biggest Christmas ad.
Peta hands John Lewis compassionate marketing award for Monty the Penguin
by James Swift,
11 November 2014, 10:49AM
Peta hands John Lewis compassionate marketing award for Monty the Penguin
Peta has praised John Lewis for its compassionate marketing, in recognition for its Christmas 2014 campaign featuring computer-generated penguins.
Digital is a 'seductive place to play', says Burberry's Christopher Bailey
by Sara Kimberley,
11 November 2014, 09:13AM
Digital is a 'seductive place to play', says Burberry's Christopher Bailey
Christopher Bailey, Burberry's chief creative and executive officer, has said digital is at the heart of its latest ad campaign, describing it as a "seductive place to play" that enables the brand to tell a story.
The strategy behind 50 years of drink-drive campaigns
by Josh Bullmore,
11 November 2014, 11:31AM
The strategy behind 50 years of drink-drive campaigns
With the Department for Transport marking 50 years of drink drive ads, Leo Burnett's Josh Bullmore looks back at the campaigns that remain a touchstone for anyone seeking to reduce dangerous and reviews how those strategies have developed.
Vice.com relaunches with Guantánamo Bay series and Jeremy Paxman
by Gurjit Degun,
11 November 2014, 09:24AM
Vice.com relaunches with Guantánamo Bay series and Jeremy Paxman
Vice, the global youth media company, has relaunched its flagship online channel Vice.com and hired Jeremy Paxman as a one-off contributor.
Public Health England appoints M&C Saatchi and Freuds
by Anna Reynolds,
10 November 2014, 03:08PM
Public Health England appoints M&C Saatchi and Freuds
Public Health England (PHE) has awarded its consumer engagement PR brief to M&C Saatchi with Freuds as a sub-contractor.
Would you create audience research Jics if they didn't exist?
by Justin Sampson,
10 November 2014, 02:32PM
Would you create audience research Jics if they didn't exist?
The task of demonstrating the value of different forms of media consumption has thrust Joint Industry Committee's in the spotlight, but we'd be in even bigger trouble without them, notes Justin Sampson, chief executive at Barb.
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See what Geoffrey Goodwin had to say at the AOL digital upfronts
30 October 2014, 01:03PM
See what Geoffrey Goodwin had to say at the AOL digital upfronts

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Also in the news

Unilever's Marc Mathieu on fear of failure
by Shona Ghosh, 11 November 2014, 11:19AM
Financial watchdog FCA introduces loan cap on payday lenders such as Wonga
by Ben Bold, 11 November 2014, 10:02AM
Microsoft chief Satya Nadella praises UK's computing curriculum
by Shona Ghosh, 11 November 2014, 08:30AM
Sainsbury's loses High Court appeal over Tesco's 'Price Promise' ad campaign
by Ben Bold, 11 November 2014, 08:52AM
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Latest Work

Mulberry "#WinChristmas" by Adam & Eve/DDB
11 November 2014, 09:40AM
Mulberry
Mulberry s Christmas activity portrays family gift-giving as a game of one-upmanship. Adam Eve/DDB created the online ad for the designer label as part of a campaign that also includes press, digital and in-store executions.
Argos "advent" by CHI & Partners
07 November 2014, 06:49PM
Argos
Argos has released a Christmas ad as part of its new "get set go Argos" campaign. CHI Partners created the ad, which features a giant advent calendar filled with people using gifts available from the retailer.
Asda "Asda smile" by VCCP
07 November 2014, 02:42PM
Asda
Asda has launched its Christmas campaign, which focuses on the things that make people smile over the festive season and links it back to the supermarket s products. VCCP created the ad, which features a cover of Louis Armstrong s When You re Smilin...
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