Digital AM - M&S wins online battle of the Christmas ads, plus Oreo; Pizza Express; Hearst; This week's top Vines

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Marks & Spencer wins online battle of the Christmas ads by Sara Kimberley 26 November 2014, 10:19AM Marks & Spencer has won Campaign's hotly contested battle of the Christmas ads, with over 30 per cent of the online votes. Pizza Express awards Rufus Leonard digital business by Gurjit Degun 26 November 2014, 11:27AM Pizza Express, the 430-strong restaurant chain, has appointed Rufus Leonard to create a digital strategy, following a competitive pitch. Oreo YouTubers ads banned for failing to clearly indicate marketing partnership by Ben Bold 26 November 2014, 08:30AM Oreo ads starring YouTubers including Dan and Phil have been banned by the Advertising Standards Authority because the ads did not clearly state the work was part of a marketing campaign for the Mondelez confectionery brand. Hearst launches Good Housekeeping Institute online by Ed Owen 26 November 2014, 08:00AM Hearst magazines has launched the first stand-alone digital product for the Good Housekeeping brand, Good Housekeeping Institute online, which will feature product reviews. This week's top Vines: Pepsi Max, Lindt Chocolate and Fujitsu by Alex Player 26 November 2014, 12:00PM Marketing, with the help of social media experts Unruly, showcases three must-watch branded Vines, featuring dancing bears, magic cola and seizure-inducing stop motion. Rapp promotes duo to creative directors by Kate Magee 26 November 2014, 12:09PM Rapp has promoted Sid Gordon and Adam Rolfe to creative directors to expand its creative leadership team. 'Analogue dinosaurs' must tap into start-ups to succeed, says Wayra boss by Sara Spary 26 November 2014, 11:00AM Brands need to tap into the entrepreneurial spirit and vibrancy of start-ups to succeed in the digital economy, said Simon Devonshire, director of Wayra Europe, Telefonica's tech start-up arm. 'Customers will pay for digital content' as subscribers reach 225,000, says The Sun editor by Arif Durrani 25 November 2014, 03:00PM The Sun, News UK's tabloid, has reported its number of digital subscribers has more than doubled to almost 250,000, less than 15 months after erecting a paywall around its content. Latest jobs Marketing Co-ordinator, Property/Construction £28k Recruiter Blue Skies Marketing Recruitment Salary £24000 - £28000 per annum, Benefits: Excellent Benefits Location London Designer Recruiter Major Players Salary £30000 - £32000 per annum Location London Digital Designer Recruiter Blue Skies Marketing Recruitment Salary £20000 - £25000 per annum Location London Senior Visual Merchandiser Recruiter Stopgap Salary £45000 - £50000 per annum Location London Senior Frontend Developer, JavaScript, 50% Bonus, HUGE Startup Recruiter Mortimer Spinks Salary £55000 - £80000 per annum + Bonus and benefits Location City of London CRM Manager Â- Luxury Travel Â- S.W.London - £40-45k Recruiter Blue Skies Marketing Recruitment Salary £40000 - £45000 per annum Location London From the blogs The rise of wearable tech beyond Google Glass: it's a matter of style Daniela Cecilio 26 November 2014, 10:03AM 5 things to avoid when marketing to a youth audience Matthew Dicks 26 November 2014, 9:45AM How to beat the hackers this season Scott Meyer 25 November 2014, 11:03AM Where brands are going wrong on YouTube Ian Styles 25 November 2014, 10:08AM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders