Monday, 17 November 2014

Breaking news from Brand Republic - Facebook readies LinkedIn rival, plus Macmillan; Christmas spending figures; Sainsbury's Christmas ad; Camelot; The Post Office

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Facebook readies LinkedIn rival 'Facebook at Work'
Facebook readies LinkedIn rival 'Facebook at Work'
by Sara Spary
17 November 2014, 08:16AM
Facebook is reported to be "secretly" working on a website called Facebook at Work, which would allow users to keep their personal profile separate from their work profile, according to the Financial Times and Reuters.
Macmillan launches Christmas campaign featuring Lynda Bellingham
Macmillan launches Christmas campaign featuring Lynda Bellingham
by Gurjit Degun
17 November 2014, 09:10AM
Macmillan Cancer Support has launched its Christmas TV appeal with a voiceover from the late Lynda Bellingham, who was an ambassador for the charity.
Despite improved economy, 40% plan to tighten purse strings this Christmas
Despite improved economy, 40% plan to tighten purse strings this Christmas
by Sara Spary
17 November 2014, 09:22AM
In the run up to the crucial festive trading period, a survey of the nation's shopping habits has found that shoppers will not splash out this Christmas because "prudent" spending has "become the new norm".

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ASA receives 240 complaints about Sainsbury's Christmas ad
ASA receives 240 complaints about Sainsbury's Christmas ad
by Kate Magee
14 November 2014, 08:00PM
The Advertising Standards Authority has received 240 complaints about the Sainsbury's Christmas ad in the first two days since its launch.
Camelot rolls out �5m marketing drive to celebrate 20 years of National Lottery
Camelot rolls out �5m marketing drive to celebrate 20 years of National Lottery
by Sara Spary
14 November 2014, 04:30PM
Camelot has rolled out a multi-phased campaign celebrating 20 years of the National Lottery, including integrated TV, outdoor, digital, in-store, press and social media activity.
Watch: The Post Office's first Christmas TV campaign in five years
Watch: The Post Office's first Christmas TV campaign in five years
by James Swift
16 November 2014, 05:38PM
The Post Office launches its first Christmas campaign on TV in five years tonight, with a 60-second spot featuring the actor Robert Webb and the singer Pixie Lott.
Brands invited to takeover TDK's Piccadilly Circus digital screen
Brands invited to takeover TDK's Piccadilly Circus digital screen
by Arif Durrani
15 November 2014, 04:30PM
Japanese technology giant, TDK, is ending its contract with Land Securities, making its iconic Piccadilly Lights digital advertising available for the first time in 24 years.
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From the blogs

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