Media AM - Yahoo usurps Google as Firefox's default search partner ending decade-long partnership, plus Omnicom; Mindshare's Huddle; Justin Gibbons

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20th November 2014

Yahoo usurps Google as Firefox's default search partner ending decade-long partnership Yahoo is replacing Google as the default search engine on internet browser Firefox in the US, a move that could erode Google's 90% domination of the search market. Omnicom agrees South Bank move Abbott Mead Vickers BBDO, M2M, Manning Gottlieb OMD and TBWA\London are expected to be among the first wave of Omnicom agencies to relocate to the former Royal Bank of Scotland office building on London's South Bank next year. Mindshare's Huddle 2014 widens media horizons From creativity of the human brain to a sports brand launch, the key word at the event is collaboration. By David Benady. Justin Gibbons quits Arena for Enter Justin Gibbons, the creative director at Arena, has joined Enter as a strategy partner. YouTube generation: brand with care 2014 was the year that YouTube creators invaded the public consciousness. Over the next three pages, we see how brands are utilising these stars. As the business changes, know what you stand for Waking up to Bob Geldof asking for money, again, has made me a tad nostalgic this week, and highlighted the power that comes from having a clear mission. We can all feel proud of the quality shown by the winners For most of us, 2014 has been about renewed optimism, fuelled by the recovering economy and a plethora of new digital opportunities. This sense of buoyancy makes a great backdrop to this year's Campaign Media Awards. Radio Sales Team of the Year Cross-Media Sales Team of the Year Retail and Home Shopping Campaign Grocery, Soft Drinks and Household Campaign Outdoor Sales Team of the Year Fashion, Beauty and Healthcare Campaign IT and Consumer Durables Campaign Financial, Corporate and Utilities Campaign Public Sector and Charity Campaign Alcoholic Drinks Campaign Total Communications Programme Travel and Leisure Campaign Use of Research Grand Prix Print Sales Team of the Year Digital Sales Team of the Year Campaign of the Year TV Sales Team of the Year Media and Entertainment Campaign Latest blogs Why Channel 4's programmatic announcement is good news for us all Channel 4's move to create a programmatic marketplace for their Video on Demand (VoD) inventory is excellent news all around, says Marco Bertozzi, president of Audience on Demand, EMEA and North America client services. How the UK is leading the way in brand safety online The news last month that Yahoo, AOL and Google's DoubleClick have joined Microsoft in the fight against online ad misplacement by having their ad serving processes certified by JICWEBS, further underlines how the UK leads the way in safety online, says ABC's Richard Foan. Radio influence grows for UK advertisers The latest Rajar results show the UK radio industry to be in great shape and should serve as a great wake-up call to advertisers, says Simon Kilby, head of marketplace at Bauer Media. Why international news still matters The business of traditional television news has never been stronger, says Liz Nunn, UK sales director at CNN International. Media Owners take games into their own hands A new generation of gamers is sharing and viewing content in ways that have caught the attention of media owners. But can they harness these trends to grow their businesses? Jason Kingsley OBE, chief executive of games maker Rebellion shares his thoughts. Senior Sales Manager - multi channel ad tech platform , Ultimate Asset £60000 - £70000 per annum + +comm + bens, London Account Manager , Morgan Rutherford Associates £33K basic+commission, London (Central), London (Greater) Graduate , Morgan Rutherford Associates £20K basic+commission, London (Central), London (Greater) Sales Executive (to sell the Official Hospitality Programme for Rugby World Cup 2015) , Cavendish Hospitality & Events OTE £50k plus, 15 minute walk (buses available) from Ealing Broadway and NorthFields Underground Stations Account Executive , Morgan Rutherford Associates upto £24k Basic+Commission, London (West), London (Greater)

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