How to beat the hackers this season | Scott Meyer | 25 November 2014, 11:03AM | Ebay, Reuters, The Racing Post, JPMorgan Chase, and Target - what do all these companies have in common? Each has been the recent victim of security breaches and made the headlines as a result.
| | | Where brands are going wrong on YouTube | Ian Styles | 25 November 2014, 10:08AM | Out of the 5,000 most popular channels on YouTube just 74 are brands. It's a mind-blowing statistic, given the video platform's millions of daily users and the size of marketing budgets for international brands.
| | | What on earth is TV syncing? | Andreas Schroeter | 24 November 2014, 11:31AM | Since the launch of the iPhone and the subsequent rise of mobile devices, TV viewing habits have transformed, with nearly half of smartphone (46%) and tablet (43%) owners using their device while watching TV.
| | | What marketers can expect from Facebook at Work | Chris Camacho | 24 November 2014, 8:54AM | As rumours of a ‘Facebook at Work‘ network surfaced earlier this month, this latest announcement, aimed at rivalling the likes of LinkedIn, Yammer and Google Drive, was not unexpected. Aside from the obvious security concerns that this will raise from businesses and individuals alike, it will also fuel questions from marketers in terms of how Facebook will plan to monetise this new platform.
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