Thursday, 3 September 2015

L'Oréal issues integrated briefs, Intu seeks agency for £5m campaign, Agencies line up for Bank of England task

Campaign Daily Fix

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September 03, 2015

Campaign Daily Fix

Latest news
L'Oréal issues integrated briefs L'Oréal issues integrated briefs James Swift L'Oréal is on the hunt for UK agencies with digital and experiential expertise as it sends out briefs for multiple brands.
Intu seeks agency for £5m brand campaign Intu seeks agency for £5m brand campaign James Swift Intu, the shopping centre owner formerly known as Capital Shopping Centres, is looking for a creative agency as it seeks to become a national brand.
Agencies line up for Bank of England task Agencies line up for Bank of England task Gurjit Degun The Bank of England has contacted agencies about raising awareness of its new plastic £5 notes due to be released next year.
Knox leads LGBT leadership group Knox leads LGBT leadership group Gurjit Degun A leadership group has been set up for lesbian, gay, bisexual and transgender people in advertising called PrideAM.
Fighting over grads means we ignore the mavericks Fighting over grads means we ignore the mavericks Claire Beale It's a long time since I was at school but this will forever be back-to-school week - a discomforting blend of exciting new possibilities and bubbling panic.
Haworth named Wunderman ECD Haworth named Wunderman ECD Kate Magee Ian Haworth, the global chief creative officer at Rapp, has been appointed as the executive creative director at Wunderman UK and EMEA.
SapientNitro picks up £15m Tesco Mobile SapientNitro picks up £15m Tesco Mobile Gurjit Degun Tesco Mobile has appointed SapientNitro to handle its £15 million advertising, digital and social media business without a pitch.
Billingsley takes worldwide COO role at Saatchi & Saatchi Billingsley takes worldwide COO role at Saatchi & Saatchi Gurjit Degun Justin Billingsley, the chief executive of dynamic markets at Saatchi & Saatchi, has been named the network's worldwide chief operating officer.
McDonald's to launch youth YouTube channel McDonald's to launch youth YouTube channel Omar Oakes McDonald's is this month unveiling a YouTube channel targeted at UK audiences in an attempt to drive more engagement with 16- to 24-year-olds.
Saatchis handed Visa Olympic Games brief Saatchis handed Visa Olympic Games brief Kate Magee Visa Europe has appointed Saatchi & Saatchi to promote its sponsorship of the 2016 Olympic Games in Rio de Janeiro.
McCann appoints CHI's Chad Warner McCann appoints CHI's Chad Warner James Swift McCann London has hired Chad Warner, the digital creative director at CHI & Partners, as its first integrated creative director.
Geometry Global UK scoops charity brief Geometry Global UK scoops charity brief The Mayor's Fund for London has appointed WPP's Geometry Global UK to promote a new scheme that en­ables people to make charity donations through contactless payment cards.
Citizen kicks off digital pitch ahead of anniversary campaign Citizen kicks off digital pitch ahead of anniversary campaign James Swift Citizen, the watch brand, is holding a global digital creative pitch as it plans a campaign to mark the 40th anniversary of its Eco-Drive range.
We Are Social lands Audi's social media We Are Social lands Audi's social media Gurjit Degun Audi has appointed We Are Social as its retained strategic and creative social media agency in the UK.
DigitasLBi merges creative, UX and content departments DigitasLBi merges creative, UX and content departments Gurjit Degun DigitasLBi is merging its creative, user experience and content strategy teams to form a "creative supergroup".
BHS selects Publicis UK for brand reinvigoration BHS selects Publicis UK for brand reinvigoration Kate Magee BHS, the embattled department store chain that was recently sold for £1, has appointed Publicis UK as part of an attempt to reinvigorate the brand.
The Work
Pot Noodle
Pot Noodle "you can make it" by Lucky Generals
Honda
Honda "stepping" by Mcgarrybowen
UBS
UBS "together we can find an answer" by Publicis London
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A/Dvertising today A/Dvertising today Dave Dye New media, new tools, new people. What is the state of art direction today? Campaign asked J Walter Thompson's head of art and design, Dave Dye
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Also in the news
Media mogul visits London to sell holograms to advertisers Media mogul visits London to sell holograms to advertisers Michelle Perrett A billionaire media owner is coming to London to offer UK brands the chance to resurrect icons of music and film with new holographic technology.
Watch: Marks & Spencer's autumn 2015 fashion campaign Watch: Marks & Spencer's autumn 2015 fashion campaign James Swift Marks & Spencer has launched its autumn 2015 fashion campaign with a TV spot that claims "only one store does it like this".
Drones used to capture close-up fireworks images for new Sony TV campaign Drones used to capture close-up fireworks images for new Sony TV campaign Michelle Perrett Sony has launched a TV ad campaign which uses drones to take close-up images of a firework display to promote its new Ultra HD television.
Rebekah Brooks returns as News UK chief executive Rebekah Brooks returns as News UK chief executive Gurjit Degun Rebekah Brooks is to take the reins as chief executive at News UK, which owns The Times and The Sun newspapers, from Monday.
Most people do not know how UK newspapers are funded by advertising, reveals study Most people do not know how UK newspapers are funded by advertising, reveals study Michelle Perrett Consumers underestimate the contribution that advertising revenue has in funding high quality editorial, research from video advertising specialist Teads has found.
DCM appoints David Hipkiss as commercial and trading director DCM appoints David Hipkiss as commercial and trading director Michelle Perrett Digital Cinema Media (DCM) has appointed David Hipkiss, the former commercial director at Bauer Media, as its commercial and trading director.
Maxus brings in ZenithOptimedia's Symons as head of talent Maxus brings in ZenithOptimedia's Symons as head of talent Michelle Perrett Maxus has appointed Rudi Symons as its first EMEA head of talent and culture.
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