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Robot stalkers: don't forget the humans in advertising 03 March 16, Ian Leslie Advertising has become so fixated with technology that it no longer remembers how to communicate with real people and has started to menace them instead. Don't forget the humans, Ian Leslie warns. | |
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Backstage at the most social Brit Awards 03 March 16, Kate Magee Campaign made it beyond the red carpet and the celebrity PRs at this year's Brit Awards to discover a global social media operation that had been half-a-year in the making. | |
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03 March 16 |
Privacy – what could non-compliance cost your business? |
With the invalidation of the EU-US Safe Harbor agreement in October 2015, and the introduction of its successor, the EU-US Privacy Shield, privacy compliance has been top of mind for businesses and consumers... read more |
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03 March 16 |
What to expect from Snapchat's e-commerce platform |
Social commerce has long been talked about as the Holy Grail of marketers wanting to join the dots between engagement and the bottom line. Consumers have experienced various iterations of social commerce... read more |
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03 March 16 |
Virtual reality – a Facebook flight of fancy? |
The buzz at this year's Mobile World Congress has largely been driven by virtual reality (VR) and this follows Mark Zuckerberg's surprise appearance at Samsung's press event for its latest... read more |
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03 March 16 |
The Daily Poke: Streetwear for breakfast |
Last September in London, there was a veritable hullabaloo when a new type of café arrived on the scene. A premium cereal café, selling much-loved cereals by the bowl. It strongly divided opinion and... read more |
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03 March 16 |
It's time to ditch display ads |
Of all the "Zucker" web pioneers in the World, Ethan Zuckerman is surely the most loathed. Working for Tripod.com in the 1990s he invented the odious pop-up advertising format that has... read more |
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