| Latest news |
|
 | | | | | Tesco Bank has appointed WDMP to handle its CRM account as it looks to boost its financial product portfolio. | | |
 | | | | | The Direct Marketing Association has committed the industry to a 25% increase in the use of suppression files over the next three years as part of a new agreement with the government to cut physical waste and carbon emissions. | | |
 | | | | | BSkyB has successfully petitioned the Adverting Standards Authority (ASA) to ban a direct mail campaign by rival Virgin Media, because it was not obviously identifiable as marketing communication. | | |
 | | | | | Dan Cobley, Google's newly installed managing director of UK and Ireland, highlighed the importance of consumer privacy in his appearance at IAB Engage this morning. | | |
 | | | | | Manchester United is building its own branded global social network and media outlet, with the aim of targeting its international base of an estimated 350m supporters. | | |
 | | | | | Imagine if brands could dream. What would put a big smile on their snoozing faces? | | |
 | | | | | BBC Children in Need has partnered with Facebook and PayPal to create the "digital cake" Facebook app, which accepts donations directly through the social networking platform. | | |
 | | | | | ActionAid, the global anti-poverty charity, has appointed Watson Phillips Norman to handle the child sponsor campaign resigned by OgilvyOne earlier this year. | | |
 | | | | | Procter & Gamble, British Gas and Eurostar are among a coalition of brands launching sustainable-living drives as part of the Start Today initiative. | | |
 | | | | | Nokia is sponsoring a trial of free Wi-Fi access in the busiest streets in London, initially consisting of 26 hotspots. | | |
 | | | | | Harvest Digital is building a new trading desk, as it looks to bolster its data operations and ramp up its overall offering. | | |
|
No comments:
Post a Comment