| Latest news | |  | | | | | Isobar has promoted Katie White to head its specialist social division, Isobar Social. | | |  | | | | | The proportion of traffic from mobile devices to all traffic to retailers' websites will rise to around 15% this December, three times its level last Christmas, according to IBM Coremetrics' Online Benchmark data. | | |  | | | | | Tesco is trialling augmented reality technology in its stores and online offering as it looks to sell more bulky products, including consumer electronics, without sacrificing shelf space and to reduce returns. | | |  | | | | | BBC Children in Need has commissioned AMV Pulse, the "community management" arm of Abbott Mead Vickers BBDO, to provide the social media elements of this year's charity appeal. | | |  | | | | | Birds Eye is looking to appoint its first retained UK direct and digital agency. | | |  | | | | | Anomaly, the digital advertising agency launched in 2004 by Carl Johnson, has opened an office in Amsterdam. | | |  | | | | | LoveFilm has bolstered its defence against the forthcoming UK launch of Netflix by securing an exclusive deal with Warner Bros to offer its films to its streaming service subscribers. | | |  | | | | | The Royal Bank of Scotland group is turning to social media to expand its 'helpful banking' positioning, with a social CRM initiative that will allow consumers to give feedback on banking with its NatWest and RBS chains. | | |  | | | | | Google has launched a music store and locker to rival Apple's iTunes, with three of the four major record labels signed up. | | |  | | | | | TV trade marketing body Thinkbox is hosting an event this morning looking at how mobile, the "second screen", is changing our television viewing habits. Watch the event here from 9.30am. | | | | | | | Latest jobs | | | | | | Category Manager | | Recruiter Blue Skies Marketing Recruitment | | Salary £38000 to £40000 per annum | | Location Northamptonshire | | |  | | |
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