Friday, 18 November 2011

Campaign Daily Fix - John Lewis tops Campaign Viral Chart, Freesat, Freeview, Tesco, Rachel Stevens

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Latest News
Campaign Viral Chart: John Lewis Christmas ad is top of the tree
by Ben Hall,
18 November 2011, 08:00AM
Campaign Viral Chart: John Lewis Christmas ad is top of the tree
Releasing its Christmas ad on YouTube and Facebook early has paid dividends for John Lewis, which finds itself at the top of the chart with more than 183,000 shares this week.
Freesat launches new ad as free-to-air market hots up
by Maisie McCabe,
18 November 2011, 08:50AM
Freesat launches new ad as free-to-air market hots up
Freesat, the free satellite TV service, has unveiled a new ad campaign under the tagline "Freesat. Satellite TV made easy" just days after rival digital terrestrial television service Freeview revealed its plans for the next three years.
Freeview unveils £18m campaign
by Sara Kimberley,
18 November 2011, 10:03AM
Freeview unveils £18m campaign
Freeview has unveiled a £18m ad campaign that informs viewers about the channels and programmes available with the free-TV service.
Tesco launches price-led Christmas campaign
by Sara Kimberley,
18 November 2011, 11:40AM
Tesco launches price-led Christmas campaign
Tesco is launching its Christmas TV campaign today (18 November) focusing on the low prices it is offering consumers on festive goods.
Rachel Stevens to be face of organic baby brand
by John Reynolds,
18 November 2011, 08:57AM
Rachel Stevens to be face of organic baby brand
Rachel Stevens, former star of S Club, is to be the new face of organic specialist Ella's Kitchen, and has recorded a number of nursery rhymes to encourage children to eat its products.
Latest Work
Asda 'Leiths partnership launch' by Saatchi & Saatchi
18 November 2011, 09:56AM
Asda 'Leiths partnership launch' by Saatchi & Saatchi
Asda's new partnership with Leiths School of Food and Wine to select and approve its Extra Special range of premium food and drink, is the subject of a new campaign this Christmas.
Comcast ' dish head' by Goodby, Silverstein & Partners
16 November 2011, 11:07AM
Comcast ' dish head' by Goodby, Silverstein & Partners
Comcast has launched a new ad campaign in the US touting the benefits of Comcast's XFINITY cable over satellite television.
The Financial Times 'ducks' by DDB UK
15 November 2011, 11:30AM
The Financial Times 'ducks' by DDB UK
DDB UK has created a new press ad for the Financial Times to launch this week.
Also in the News
Most Brits fail to understand Google+, says study
by Sarah Shearman, 18 November 2011, 10:00AM
Emirates to review FIFA sponsorship over Blatter race row
by John Reynolds, 18 November 2011, 09:50AM
Carol Vorderman fronts Sambucol marketing drive
by Loulla-Mae Eleftheriou-Smith, 18 November 2011, 09:27AM
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