Wednesday, 30 November 2011

Campaign Daily Fix - Heineken, Marks & Spencer, Wells & Young, Jack Daniel's, BMW

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Latest News
Starcom MediaVest and Mindshare battle for £230m global Heineken account
by Gemma Charles,
30 November 2011, 11:35AM
Starcom MediaVest and Mindshare battle for £230m global Heineken account
Heineken is looking to consolidate its estimated £230m global media planning and buying business into either incumbent agencies MediaVest or Mindshare, in an attempt to achieve cost efficiencies.
M&S rapped over 'irresponsible' lingerie bus ad
by Sarah Shearman,
30 November 2011, 09:12AM
M&S rapped over 'irresponsible' lingerie bus ad
Two outdoor Marks and Spencer lingerie ads have been censured by the ASA, after the authority received complaints that they over-sexualised woman and could be seen by children.
Beer ad banned for linking alcohol with swimming
by John Reynolds,
30 November 2011, 11:00AM
Beer ad banned for linking alcohol with swimming
Wells & Young has been banned from airing a cinema ad for the Estrella Damm lager brand after it was judged to be irresponsible as it could encourage combining drinking alcohol and swimming.
Jack Daniel's readies Christmas campaign
by Loulla-Mae Eleftheriou-Smith,
30 November 2011, 10:16AM
Jack Daniel's readies Christmas campaign
Jack Daniel's is to launch a Christmas campaign that celebrates its distillery in Lynchburg, Tennessee, featuring its people building a 26-ft tall Christmas tree made of whiskey barrels.
BMW launches Olympics iPad magazine
by Sarah Shearman,
29 November 2011, 01:28PM
BMW launches Olympics iPad magazine
BMW has launched an Olympics 2012 iPad magazine app as part of its tier-one sponsorship of the London Games.
Latest Work
Patak's 'young spice' by JWT London
28 November 2011, 03:40PM
Patak's 'young spice' by JWT London
Patak's, the AB World Foods brand, has launched a new TV advertising campaign continuing the story of "why Britain loves curry".
Nando's 'last dictator standing' by Black River FC
28 November 2011, 12:08PM
Nando's 'last dictator standing' by Black River FC
Nando's has launched a new ad in South Africa that parodies Robert Mugabe, the Zimbabwean president.
Adidas Originals 'I am the PSM' by Stink
28 November 2011, 11:59AM
Adidas Originals 'I am the PSM' by Stink
Adidas has released an online film featuring Pauli Stanley-McKenzie, aka "The PSM", the drummer for the pop group Gorillaz.
Also in the News
MFI revived as online-only brand
by Matthew Chapman, 30 November 2011, 12:21PM
Facebook settles with FTC over privacy complaints
by Sarah Shearman, 30 November 2011, 12:05PM
John Lewis scoops Brand of the Year for second year running
by Noelle McElhatton, 30 November 2011, 09:00AM
Latest Blog Entries
DISCIPLINED UNTHINKING
Dave Trott, 29 November 2011, 9:11AM
Beautiful people
Steve Henry, 27 November 2011, 4:11PM
Any one for a skinnydip?
Lolly and Nat, 25 November 2011, 5:11PM
Social media peer pressure, or why I might be watching X Factor this weekend
Tara Beard-Knowland, 25 November 2011, 4:11PM
Too much of a good thing
Tara Beard-Knowland, 22 November 2011, 2:11PM
NEGATIVE PEOPLE v POSITIVE PEOPLE
Dave Trott, 22 November 2011, 9:11AM
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