| Latest news | |  | | | | | Nokia is reviving its Snake game for a series of high-profile homepage takeovers to back this week's launch of the Lumia 800, its first Windows phone, as part of an £80m global brand campaign. | | |  | | | | | Freeview will roll out a £60m, three-year marketing push this week in a last-ditch attempt to take share from pay-TV brands as the UK digital switchover nears completion. | | |  | | | | | The Times is to become the first national newspaper to trial bundling free advertising in its iPad edition with paid-for ad space in the print newspaper, as it looks to put pressure on its rivals. | | |  | | | | | LBi International has acquired New York-based social media agency Mr Youth for up to $50m (£31.4m), in response to what it called "revolutionary change in consumer buying behaviour". | | |  | | | | | Levi Roots' Reggae Reggae sauce brand will be backed by TV ads for the first time next year. | | |  | | | | | HMV and Twentieth Century Fox Home Entertainment are using outdoor ads carrying QR codes to entice mobile users to buy DVDs online on the spot. | | |  | | | | | Ann Summers will attempt to move away from its reliance on the winter months by extending its swimwear and club-gear ranges. | | |  | | | | | PHD has been awarded the £125m global media planning and buying account for mobile phone giant Sony Ericsson following a final shoot out with the incumbent MEC. | | |  | | | | | Print and digital ad revenues at regional newspaper group Johnston Press have dropped 8% year on year in the 18 weeks since the end of June. | | |  | | | | | Vodafone has become the headline sponsor of London Fashion Week after it signed a seven-year-deal intended to make the annual event 'more accessible' to consumers. | | |  | | | | | Guardian News & Media, the owner of The Guardian and The Observer newspapers, has awarded the task of developing a new brand campaign to Bartle Bogle Hegarty. | | |  | | | | | UK Radioplayer, the cross-industry online radio player, has created two new apps to make it easier to listen to UK radio stations, as it announces that Splash FM has become the 300th station on the platform. | | |  | | | | | Dave, the Engine-owned branding consultancy that was involved in a trademark dispute with the TV channel Dave, is itself rebranding under the name Calling Brands, as it expands into Asia. | | |  | | | | | John Lewis, the retailer on something of a Christmas marketing roll, launched its latest tearjerker of an ad last weekend for its 2011 assault on our festive spend. Here's the story behind how it was made. | | |  | | | | | The deadline for entries to the Revolution Awards 2012, which recognise innovative digital marketing, has been extended until 1 December. | | | | | Opinion | |  | | | | | In about six months, roughly when Britain takes delivery of the Olympic Flame, advertisers and online businesses are expected to be in the home straight of the rather more mundane European import of online privacy regulation. | | |  | | | | | There are few things that tug on the heartstrings of television executives more than a "journey" or an "emotional rollercoaster". | | | | | Intelligence | |  | | | | | Consumers are increasingly trying to save money by buying more own-brand supermarket items, writes Mark Ursell, managing director, Tpoll. | | |  | | | | | Hyper Island attracts the attention and adoration of a cult, and yet for many, it remains an enigma. Katherine Levy finds out what really goes on at the 16-year-old digital school in Sweden | | | | | From the blogs | | | | | | | | | | | | | | | The 88% | | Chris J Reed | | 15 November 2011, 1:26PM | | |  | | | | | Latest jobs | | | | | | Commercial Manager | | Recruiter The Football Association (The FA) | | Salary £competitive | | Location Burton upon Trent | | |  | | |
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