Thursday, 10 November 2011

Digital AM - HSBC, Specsavers, Desperados, LoveFilm, Elastoplast, Bartle Bogle Hegarty

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Digital AM
Latest news
HSBC develops secret plan for 'own version of Facebook'
HSBC develops secret plan for 'own version of Facebook'
by David Singleton
10 November 2011, 08:00AM
HSBC is putting social media at the heart of its UK business growth strategy, with an ambitious blueprint to create a 'dedicated digital offering'.
Specsavers and Gok Wan team up for Google+ push
Specsavers and Gok Wan team up for Google+ push
by Sarah Shearman
10 November 2011, 09:07AM
Specsavers is set to become one of the first brands to use the newly expanded Google+, with a campaign that features a live "hangout'" with brand ambassador Gok Wan.
AnalogFolk lands Desperados work
AnalogFolk lands Desperados work
by Anne Cassidy
10 November 2011, 12:00PM
Heineken has hired AnalogFolk to develop a global digital strategy for Desperados, its tequila-flavoured beer.
LoveFilm launches first Android app
LoveFilm launches first Android app
by Sarah Shearman
10 November 2011, 09:52AM
LoveFilm, the movie rental service, has launched its debut Android app, which allows members to browse and select movie rentals on the go.
Agencies line up for digital and DM Elastoplast account
Agencies line up for digital and DM Elastoplast account
by Matt Williams
10 November 2011, 11:50AM
Beiersdorf, the global health company, is looking for an agency to handle the UK digital and direct marketing activity for its Elastoplast brand.
BBH hires Gunning as global tech lead
BBH hires Gunning as global tech lead
by Anne Cassidy
10 November 2011, 11:05AM
Bartle Bogle Hegarty Group has hired Simon Gunning as its global head of digital media and technology.
Also in the news
John Lewis to launch 'giving' Christmas ad on Facebook
by Matthew Chapman, 09 November 2011, 11:07AM
McCann lands global Ikea.com account
by Sara Kimberley, 09 November 2011, 10:50AM
Nuts launches first Android app and collector's one-shot
by Sophie Maden, 09 November 2011, 02:45PM
MSN relaunch to help content 'punch its weight'
by Sarah Shearman, 09 November 2011, 11:10AM
From the blogs
High Tech Lynch Squads playing Judge and Jury?
George Barker
10 November 2011, 11:23AM
Cup art
Greg Taylor
10 November 2011, 10:51AM
Daily Mail most shared news website, Guardian close second
Dan Leahul
10 November 2011, 10:08AM
Doomed to fail >> HSBC plans to develop its "own version of Facebook"
@gordonmacmillan
10 November 2011, 9:50AM
Australian tourism down, Singapore tourism up - is this related?
Chris J Reed
10 November 2011, 9:23AM
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