Thursday, 10 November 2011

Breaking news from Brand Republic - GLA, HSBC, Kenwood, John Lewis, William Hill

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Latest news
GLA calls Olympics ad pitch
GLA calls Olympics ad pitch
by Anne Cassidy
10 November 2011, 08:00AM
The Greater London Authority is holding a pitch ahead of appointing an agency to raise awareness and engage the population in events that are planned to coincide with the London 2012 Olympic Games.
HSBC develops secret plan for 'own version of Facebook'
HSBC develops secret plan for 'own version of Facebook'
by David Singleton
10 November 2011, 08:00AM
HSBC is putting social media at the heart of its UK business growth strategy, with an ambitious blueprint to create a 'dedicated digital offering'.
Kenwood kicks off global advertising review
Kenwood kicks off global advertising review
by Sara Kimberley
10 November 2011, 08:00AM
Kenwood International, the electrical appliances manufacturer, is reviewing its es­timated £20 million global advertising arrangements.
John Lewis to launch 'giving' Christmas ad on Facebook
John Lewis to launch 'giving' Christmas ad on Facebook
by Matthew Chapman
09 November 2011, 11:07AM
John Lewis will debut its TV Christmas ad by Adam & Eve on Facebook and YouTube before it airs in the ad break during Saturday's 'X Factor' live show.
William Hill reviews £13m media account
William Hill reviews £13m media account
by Sophie Maden
10 November 2011, 08:00AM
William Hill, the bookmaker, is reviewing its £13 million media planning and buying account, currently held by the7stars.
Newcastle FC renames stadium
Newcastle FC renames stadium
by John Reynolds
10 November 2011, 08:43AM
Newcastle FC is changing the name of St James' Park stadium to the SportsDirect Arena, the first name change in the club's 119-year history, as it continues its search for a global brand sponsor.
Virgin Media appoints 18 Feet & Rising to roster
Virgin Media appoints 18 Feet & Rising to roster
by Anne Cassidy
10 November 2011, 08:00AM
Virgin Media, which is currently in the final stages of the pitch for its £36 million advertising account, has appointed 18 Feet & Rising to work on additional advertising projects.
Northcliffe to part company with commercial director
Northcliffe to part company with commercial director
by John Reynolds
10 November 2011, 09:11AM
Northcliffe Media, the regional newspaper group owned by the Daily Mail & General Trust (DMGT), is parting company with David Roddick, its group commercial director.
Agencies line up for £4m Mattessons business
Agencies line up for £4m Mattessons business
by Matt Williams
10 November 2011, 08:00AM
Kerry Foods is talking to agencies about the £4 million advertising arrangements for its Mattessons brand.
Opinion
Jeremy Lee: Starcom could yet have the last laugh over TV sales chiefs
Jeremy Lee: Starcom could yet have the last laugh over TV sales chiefs
by Jeremy Lee
10 November 2011, 08:00AM
There are few things that tug on the heartstrings of television executives more than a "journey" or an "emotional rollercoaster".
Russell Davies: Web users deserve to be given a dose of aural pleasure
Russell Davies: Web users deserve to be given a dose of aural pleasure
by Russell Davies
10 November 2011, 08:00AM
I'm typing this listening to the radio.
Intelligence
Is YouTube 'mainstream'?
Is YouTube 'mainstream'?
by Alasdair Reid
10 November 2011, 08:00AM
Alasdair Reid asks if it is evolving into a more conventional media brand.
Many of us preach comms planning but few practise it
Many of us preach comms planning but few practise it
by
10 November 2011, 08:00AM
The term communications planning has been used and abused by many agencies to the point of devaluing the discipline, Jonathan Fowles writes.
Also in the news
Attic Brand Media falls into administration after 22 years
by Sophie Maden, 09 November 2011, 05:38PM
Brands are failing to improve quality of life, claims Havas study
by Sophie Maden, 09 November 2011, 12:40PM
Coca-Cola makes Olympics recycling pledge
by Loulla-Mae Eleftheriou-Smith, 09 November 2011, 12:58PM
Boxfresh renews sponsorship of NME Best New Band
by Sophie Maden, 09 November 2011, 12:32PM
Northern & Shell lands group deal with Shop Direct
by Maisie McCabe, 09 November 2011, 10:40AM
From the blogs
Australian tourism down, Singapore tourism up - is this related?
Chris J Reed
10 November 2011, 5:23PM
Google+ : brands should be on, people should not be lazy.
Paul Armstrong
10 November 2011, 4:51PM
Powerful 11/11/11 remembrance day ad from Canada
@gordonmacmillan
10 November 2011, 4:41PM
Newcastle United go too far this time
Chris J Reed
10 November 2011, 4:39PM
Steve Jobs fact #65
Louise Brice
10 November 2011, 6:46AM
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