Breaking news from Brand Republic - Lynx, DMGT, Unilever, Mark Given, Nivea

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Lynx ads banned for degrading women and reaching kids by Matthew Chapman and Daniel Farey-Jones 23 November 2011, 12:01AM Unilever's Lynx brand has been hit with a double ban for separate outdoor and internet campaigns after the advertising watchdog upheld complaints that they objectified women and were inappropriately located where they could be seen by children. DMGT's profits hit by Mail on Sunday price promotion by John Reynolds 23 November 2011, 09:43AM Daily Mail & General Trust (DMGT), the publisher of the Daily Mail, has reported a 15% fall in pre-tax profits to £146m, after its bottom line was hit by a price promotion for The Mail on Sunday, following the closure of the News of the World. Unilever draws up 'Five Levers for Change' strategy by Loulla-Mae Eleftheriou-Smith 23 November 2011, 10:01AM Unilever has published its Five Levers for Change strategy which will be used by its marketers to help shape its campaigns, as the FMCG giant aims to ramp up its sustainable credentials. O2 hires Heineken marketer Given for top sponsorship job by Alex Brownsell 23 November 2011, 08:00AM Mark Given is leaving his role as brand director for Heineken UK to take up the position of head of sponsorship at O2. Nivea launches Facebook-led Christmas campaign by Matthew Chapman 23 November 2011, 09:08AM Nivea is launching a social Christmas campaign this week to encourage people to send personalised gifts to their Facebook friends. Time Out boosts deals service with Keynoir acquisition by Sarah Shearman 23 November 2011, 09:03AM Time Out Group is expanding its daily deals service with the acquisition of Keynoir for an undisclosed sum, in a move to boost transactions on its travel and destination websites. What makes a great marketer? by Daniel Farey-Jones 23 November 2011, 08:33AM The question of what makes a marketing leader was answered by five very different senior marketers, from Innocent to 101, at a recent Marketing Society and LinkedIn event. Watch the highlights of the insights they provided. Opinion Andrew Walmsley on Digital: Changing the agency game by Andrew Walmsley 23 November 2011, 12:00AM The importance of data will upset the balance in the uncomfortable client-agency ecosystem. Think BR: The language of local social by Duncan Ogle-Skan 23 November 2011, 08:30AM Local businesses can no longer afford to ignore social media, but for SMEs, customer service takes precedence over return on investment, writes Duncan Ogle-Skan, director, EMO. Intelligence No room in the UK: can new retailers succeed on the high street? by Matthew Chapman 21 November 2011, 12:00AM Does the closure of Best Buy's UK stores sound a warning to other overseas retailers looking to set up shop here, asks Matt Chapman. Rethinking the recommendation economy by Nicola Clark 18 November 2011, 12:00PM Despite Facebook's efforts to make its ad platform more attractive, there is still much debate about the value of social-media recommendations, writes Nicola Clark. Also in the news Littlewoods censors Facebook backlash over Christmas spot by Nicola Clark, 22 November 2011, 04:00PM JWT's Apprentice watched by three million but the jungle wins by Maisie McCabe, 22 November 2011, 03:58PM Macy's gets Bieber fever for Black Friday campaign by Loulla-Mae Eleftheriou-Smith, 22 November 2011, 12:10PM Thomas Cook commits to hold adspend as shares crash by Loulla-Mae Eleftheriou-Smith, 22 November 2011, 10:40AM Guardian mulls US cinema campaign by John Reynolds, 22 November 2011, 10:28AM From the blogs What's trending on Twitter? [videographic] Polly Becker 23 November 2011, 9:41AM UK leading the way as mobile social networking use skyrockets across Europe Dan Leahul 23 November 2011, 9:07AM The better your work, the worse it gets A Different Hat 23 November 2011, 8:44AM Republican ad twists Obama's words and its working @gordonmacmillan 23 November 2011, 8:31AM Fumbling the Future! George Parker 23 November 2011, 3:26AM Latest jobs Quant Director / Head of Quant - boutique research agency Recruiter Lipton Fleming Salary £60000 - £100000 per annum + great benefits Location London Immediate / URGENT.. WEST London / Middlesex Client side Campaign Exec / Manager (Junior Account Manager - looking to move client side) (up to £160 per day - 6-12 months contract) Recruiter Firehorse Salary up to £160 per day Location West London / Middlesex Group Account Director - Top 3 Digital Agency Recruiter The Blueprint Salary £75000 - £85000 per annum + bonus + package Location London Senior Account Manager | London | Up to £38K Recruiter Dynamic New Alliances Salary Up to £38K Location Greater London Business Development Manager Recruiter Adam Recruitment Salary £30000 - £45000 per annum Location Greater Manchester Affiliate Manager Recruiter NG Digital Marketing Salary Competitive Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders