Wednesday 23 November 2011

Media PM - James Murdoch steps down from two News Int boards, Be Viacom, Turner Media Innovations, Ubiquitous

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Media PM Bulletin
 
 
 
*   Latest News
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James Murdoch: at the parliamentary inquiry into phone hacking
James Murdoch resigns from two News International boards
Maisie McCabe, 23 November 2011

James Murdoch has resigned from the board of News Group Newspapers, publisher...

  
Be Viacom: international rebrand for Viacom Brand Solutions
Viacom Brand Solutions switches international offering to Be Viacom
Mark Banham, 23 November 2011

Viacom Brand Solutions, the creative media solutions arm of broadcaster Viacom, is...

  
Bakugan campaign: promoted across nine Cartoon Network EMEA territories
Turner signs toy deal across EMEA territories
Maisie McCabe, 23 November 2011

Toy company Spin Master has signed a six-figure deal with Turner Media...

  
Ubiquitous: unveils SuperLivery taxi format
Ubiquitous launches advertising format with campaign for Samsung Galaxy
Jeremy King, 23 November 2011

Taxi advertising company Ubiquitous has launched the SuperLivery black cab media format,...

  
*   Also in the News
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DMGT's profits hit by Mail on Sunday price promotion
John Reynolds, 23 November 2011
My Media World: Emily ffrench Blake
Mark Banham, 23 November 2011
Time Out boosts deals service with Keynoir acquisition
Sarah Shearman, 23 November 2011
Brand-funded game publisher hires head of sales
Daniel Farey-Jones, 23 November 2011
 
 
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Go Wild in the (Outdoor) Country
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Last Thursday evening I was at the Science Museum for Clear Channel Outdoor's latest marketing...

Ladies and Gentleman, I give you…CHARLOTTE STREET!
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It's Friday! If I cast my mind back to leaving the safety of “client side”...

Opening the Gateways
Liz Ross Martyn

I've been thinking about the importance of points of transition, or 'Gateways', for advertisers, and...

 
 
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