Monday 14 November 2011

Marketing Daily - HMV launches first tech store; Stella Artois, online Christmas, Moshi Monsters, Virgin Atlantic, Jimmy Choo

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Breaking news from Marketing
 
Breaking news from Marketing November 2011
 
Latest News
 
HMV launches first technology dedicated store
Matthew Chapman,
14 November 2011
 

HMV has launched its first store dedicated to technology as it seeks...

HMV: launches tech store
 
 
Stella Artois launches Christmas-themed packaging and ads
Gemma Charles,
14 November 2011
 

Stella Artois is launching limited edition primary and secondary festive packaging and...

Stella Artois: celebrates its Christmas roots
 
 
Online Christmas sales forecast to rise 14% to £7.75bn
Arif Durrani,
14 November 2011
 

Despite the tough economic climate, ecommerce in the UK is expected to...

Online Christmas sales forecast to rise 14% to £7.75bn
 
 
Moshi Monsters to take on Haribo with sweet launch
John Reynolds,
14 November 2011
 

Moshi Monsters, the children's online phenomenon, is to move into confectionery with...

Moshi Monsters: readies sweet launch
 
 
Jimmy Choo founder moves on after 15 years
Loulla-Mae Eleftheriou-Smith,
14 November 2011
 

The woman who co-founded and built Jimmy Choo into a global luxury...

Tamara Mellon: leaves Jimmy Choo
 
 
Virgin Atlantic launches 'tweet bot' flightchecker service
Loulla-Mae Eleftheriou-Smith,
14 November 2011
 

Virgin Atlantic has launched a new flight-checker service for consumers through Twitter,...

Virgin Atlantic: launches flightchecker service
 
 
A+E Networks hires Anna Priest from BBC
Matthew Chapman,
14 November 2011
 

Factual entertainment broadcaster A+E Networks UK, a joint venture between A+E Networks...

BIO: an A+E Networks UK channel brand
 
 
Twitter marketer Pam Kramer departs
Sarah Shearman,
14 November 2011
 

Twitter's top marketer Pam Kramer has left the company after less than...

Twitter: marketer Pam Kramer is reported to have left the company
 
 
 
Also in the News
 
Sainsbury's stages Christmas Panto for final Jamie spot
Daniel Farey-Jones,
14 November 2011
 
The Times takes a poke at rivals with 20p cheaper ad
John Reynolds,
14 November 2011
 
 
 
Blogs
 
 
Groupon: Whose customer is it?
CHRIS BARRACLOUGH
 

Whilst the focus has been on the $700m share sale at Groupon, a company who has never shown a profit...

 
 
?It?s a great time to be a marketer? (but will it be in ten years?)
Heather Westgate
 

Sorry, Microsoft, to shamelessly paraphrase your strapline. But it's true. A career in marketing has...

 
 
Racism: Still there in the advertising industry?
CHRIS BARRACLOUGH
 

Racism has reared its ugly head in football again. Whilst there have been substantial improvements on and off the pitch...

 
 
Have you had an Olaf Swantee moment?
CHRIS BARRACLOUGH
 

For those of you who don’t know, Olaf is the new CEO of “Everything Everywhere” and he is alleged to...

 
 
Is client servicing a dying art?
Heather Westgate
 

'People buy people' the saying goes. This is as relevant in the world of marketing...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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