Monday, 8 July 2013

Digital AM - Shazam, Xbox, Pay TV, Thorpe Park

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Shazam to expand in Latin America after America Movil invests £26.9m
Shazam to expand in Latin America after America Movil invests £26.9m
by Chloe Smith
08 July 2013, 11:48AM
Shazam, the smartphone app developer, is to expand in Latin Amercia after raising $40 million (£26.9 million) in funding from America Movil, the largest telecoms company in the Americas.
Xbox will not give social precedence despite backlash
Xbox will not give social precedence despite backlash
by Matthew Chapman
08 July 2013, 09:30AM
Microsoft claims social media will not take precedence over other marketing channels for its Xbox brand, despite an online backlash over the unveiling of its new console.
For social success, brands must ditch corporate jargon and be more human
For social success, brands must ditch corporate jargon and be more human
by Nicola Green
08 July 2013, 08:45AM
Brands need to grasp the importance of having a human presence on social media, writes Nicola Green.
Government must help protect public's browsing data, says panel
Government must help protect public's browsing data, says panel
by Matthew Chapman
05 July 2013, 12:21PM
The Government should step in to show the public how to protect their data when browsing the web amid growing concerns over privacy, according to Betfair global head of digital Ben Carter.
Pay TV customers believe top Freeview channels should be free
Pay TV customers believe top Freeview channels should be free
by Chloe Smith
05 July 2013, 02:48PM
Free TV is a basic right in a functioning democracy, according to Freeview's Isle Howling, after research showed 90 per cent of Brits think access to Freeview channels such as ITV and BBC One should be free for all.
We Are Social addresses Thorpe Park game-rigging
We Are Social addresses Thorpe Park game-rigging
by Louise Ridley
05 July 2013, 11:27AM
Thorpe Park is responding to accusations of game fixing on a BBC One show, using a plan devised by its newly hired social agency We Are Social, after appointing them without a pitch.
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by Gemma Charles, 05 July 2013, 09:00AM
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