Wednesday 16 April 2014

Campaign Daily Fix - JWT brings back J.Walter Thompson, Thinkbox planning awards, D&AD judges video, Tinder, Post Office

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JWT resurrects J.Walter Thompson name
by Mark Banham,
15 April 2014, 03:52PM
JWT resurrects J.Walter Thompson name
JWT is to revert to its roots after nine years, by renaming the agency J.Walter Thompson to coincide with its 150-year anniversary.
Manning Gottlieb OMD tops shortlist for Thinkbox TV Planning Awards
by Suzanne Bidlake,
16 April 2014, 11:19AM
Manning Gottlieb OMD tops shortlist for Thinkbox TV Planning Awards
Manning Gottlieb OMD has the most shortlisted entries in this year's Thinkbox TV Planning Awards, run in association with Campaign and MediaWeek.
Ben Felton to head strategy at The Marketing Store
by Mark Banham,
16 April 2014, 11:31AM
Ben Felton to head strategy at The Marketing Store
Ben Felton, the executive planning director at MRM Meteorite, has joined The Marketing Store as chief strategy officer.
D&AD judges on camera
by Staff,
16 April 2014
 
 
This year's D&AD judges talk about the work, nominations and process of the awards for 2014.
 
Ash runs Tinder experiment to show smokers are less desirable to opposite sex
by Matthew Chapman,
16 April 2014, 08:00AM
Ash runs Tinder experiment to show smokers are less desirable to opposite sex
Smoking makes you less attractive to the opposite sex. Action on Smoking and Health (Ash) believes it has proved this by creating two profiles on dating app Tinder using images of the same person, with one profile portraying her as a smoker and the o...
P&O Cruises hands Founded creative account after four-way pitch
by Mark Banham,
16 April 2014, 08:00AM
P&O Cruises hands Founded creative account after four-way pitch
P&O Cruises has appointed Founded to its creative account following a four-way competitive pitch process.
Watch: Post Office '24-hour Property Challenge' on Channel 4
by Mark Banham,
16 April 2014, 11:30AM
Watch: Post Office '24-hour Property Challenge' on Channel 4
The Post Office has kicked off a '24-hour Property Challenge', exclusively within Channel 4 ad spots.
Duracell short film captures epic Transatlantic voyage
by Ben Bold,
16 April 2014, 08:00AM
Duracell short film captures epic Transatlantic voyage
Braving big waves, big sharks, big boredom and raising a big £300,000 for Breast Cancer Care, 21-year-old Jamie Sparks and Luke Birch rowed 3,000 miles across the Atlantic, accompanied by the Duracell bunny tied to their mast.
Dentsu Aegis is only media network on Government's market research roster
by Mark Banham,
16 April 2014, 11:04AM
Dentsu Aegis is only media network on Government's market research roster
Dentsu Aegis, the parent network of Carat and Vizeum, has become the only media network to be appointed to the Government's market research roster which has just been announced.
Promoted
The World's Leading Indpendent Agencies 2014: Hasan & Partners
by Eka Ruola,
09 April 2014, 09:45AM
The World's Leading Indpendent Agencies 2014: Hasan & Partners
We are currently working in a golden age of marketing creativity - an unprecedented opportunity for us to achieve great things for our clients.

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Also in the news

Branding guru Wally Olins dies aged 83
by Ben Bold, 16 April 2014, 08:14AM
Cheryl Cole is wild and arresting in new L'Oreal work
by Loulla-Mae Eleftheriou-Smith, 16 April 2014, 11:30AM
Guardian hires Yahoo's Sam Coleman to lead multichannel client strategy
by Arif Durrani, 16 April 2014, 11:48AM
Tesco hit by further sales decline as it turns to digital Clubcard and social network
16 April 2014, 09:36AM
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