Sunday, 13 April 2014

Sunday Supplement - Taking an in-depth look at the biggest issues in marketing

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Marketing Sunday Supplement
 
Marketing Sunday Supplement , 11th April 2014
Selfie-centred marketing: why the clock is ticking for brands eyeing the #selfie phenomenon
Selfie-centred marketing: why the clock is ticking for brands eyeing the #selfie phenomenon
 
Why does Ben & Jerry's have such loyal customers?
Why does Ben & Jerry's have such loyal customers?
 
Do brands now need a distinct head of content alongside a traditional lead marketer?
Do brands now need a distinct head of content alongside a traditional lead marketer?
 
Why it's time to kill off the 'supermum' concept
Why it's time to kill off the 'supermum' concept
 
A great meeting doesn't just happen - it has to be carefully crafted
A great meeting doesn't just happen - it has to be carefully crafted
 
Four tips for brand publishers on managing an editorial calendar
Four tips for brand publishers on managing an editorial calendar
 
Marketing to the machine: how brands will be forced to court the algorithm
Marketing to the machine: how brands will be forced to court the algorithm
 
The rise of social spells the death of one-to-one loyalty
The rise of social spells the death of one-to-one loyalty
 
 
 
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JOBS BOARD
Senior Brand Manager , PepsiConegotiable , Theale
 
Brand Manager , PepsiConegotiable , Theale
 
SENIOR DESIGNER (Events & Experiential) , SixTwoFiveOn Application , London and South East
 
Creative Director , The Marketing PracticeUp to £120k dependant on experience , East Hendred, near to Didcot in Oxfordshire
 
Global Research Director , Ball & Hoolahan£85,000 per annum , London
 
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