| | | Latest news
| | | | | WPP, the world's largest marketing communications group, has reported revenue is up 1.5 per cent in the first quarter of 2014 after a negative impact of exchange rates, but continued strong like-for-like growth in the UK and North America. | | | | | | Hoover has released its first TV campaign in the UK in more than 10 years, in a bid to promote its cordless vacuum cleaner. | | | | | | Martin Sorrell, the chief executive of WPP, has spoken about the current tensions between Russia and Ukraine, describing the crisis as "a black swan" that no-one saw coming. | | | | | | Castrol's "foothkana" spot, which pits motorsports star Ken Block against Brazilian football player Neymar Jr, dominates the most-shared ads online this week. | | | | | | Lida, the digital and direct agency, has hired TMW's planning director, Richard Pentin, as its second strategy partner. | | | | | | Sony has signed to be the first product placement partner for E4's 'Made In Chelsea' reality show, in a deal to include its Xperia Z1 Compact phone, brokered by Mediacom and Channel 4 Sales. | | | | | | Isobar, the Dentsu Aegis digital network, has created a European campaign for Pringles' partnership with the upcoming film 'X-Men: Days of Future Past, which shows how it is never easy "for humans" to reach the last Pringle in a pack. | | | | | | The Social Partners, Grey London's in-house social unit, has appointed Manning Gottlieb OMD's Pete Durant as head of social planning. | | | | | | The Clear Channel Outdoor Planning Awards 2014 took place this week, with OgilvyOne and Posterscope winning Grand Prize for the #lookup campaign for British Airways. | | | | | | Bombay Sapphire has launched the second year of its 'Imagination Series' of five sponsored short films, after one from last year's series won a Bafta for Gravity Road in January. | | | Promoted | | | | | How do you keep having sex decades after the honeymoon? Here are the secrets to achieving a long-lasting client/agency relationship. | | | ________ | | | | | |
No comments:
Post a Comment