| | | | | | The latest circulation figures from the Audit Bureau of Circulations for March 2014. | | | | | | | | | | | | | OMD has been awarded the £21 million UK media planning and buying account for Disney, snatching the business from incumbent Carat and beating Havas Media in the final stage. | | | | | | | | | | | | | WPP's MEC has been awarded the £110 million media planning and buying business for BGL Group, the owner of Comparethemarket.com, after a head-to-head pitch against incumbent ZenithOptimedia. | | | | | | | | | | | | | Marks & Spencer has consolidated its £60 million media planning and buying account into Group M's Mindshare, after a review process involving incumbents Walker Media and Profero. | | | | | | | | | | | | | Havas Media's Paul Frampton is punching well above his weight when it comes to Twitter, but MediaCom's Karen Blackett and Claudine Collins dominated Ad Week Europe, according to new analysis of industry accounts. | | | | | | | | | | | | | This week, Toby Gunton, head of innovation at OMD, develops "ideas beyond media", competes with Idris Elba and concedes that media lunches are the best in adland. | | | | | | | | | | | | | Vodafone has awarded its estimated £600 million global media planning and buying account to Group M's MEC, with the UK account being run through a 'Team Red Media' unit. | | | | | | | | | | | | | JCDecaux has launched Channel 6, tying up a network of 1,400 retail and transport located digital screens in the UK. | | | | | | | | | | | | | | | | | One week after launch, does the media industry think the new TV channel for the capital will fly, Arif Durrani asks. | | | | | | | | | | | | | Mobile adspend almost doubled in 2013 to break the £1bn mark and now accounts for £1 in every £6 spent on digital advertising, according to figures from the Internet Advertising Bureau. | | | | | | | | | | | | | Cast your mind back to January 2004. It was raining. Franz Ferdinand's Take Me Out was blasting from the radio, fears were mounting that Athens would not be ready in time for the summer Olympics and a new era for British magazines was heralded with the strapline: "Women! Don't expect any help on a Thursday." | | | | | | | | | | | | | Amscreen has brokered a partnership with electronics giant Sharp to create what chief executive Simon Sugar believes will be, the "first truly affordable and scalable outdoor digital screen solutions" for anyone interested in the out of home space. | | | | | | | | | | | | | The new global chief operating officer of Fetch talks to Arif Durrani about the mobile shop's entrepreneurial spirit and ambition. | | | | | | | | | | | | | Many years ago, I lived on the West Coast of America and people felt compelled to tell me about their feelings. It was there that I first heard about the idea of learned helplessness. It's a concept from psychology, apparently, first identified by Martin Seligman in the 60s. | | | | | | | | | | | | | Torin Douglas recalls how the introduction of independent ad regulation funding 40 years ago helped avert statutory controls. | | | | | | | | | | | | | | | | | | The last decade and a half has seen the gradual creep of digital technology into almost all media sectors. | | | | | | | | | | | | | All relationships, including those between brands and consumers, need to start and end with a meaningful and rewarding exchange, reminds Steve Cox, marketing director of JCDecaux Airport. | | | | | | | | | | | | | For the second time in a matter of weeks, Facebook has made a surprise acquisition that has largely left people scratching their heads. | | | | | | | | | | | | | As programmatic trading continues to gather pace, Noel Penzer, managing director at AOL, looks at what needs to happen to cut out waste and make advertising technology more efficient | | | | | | | | | | | | | As the Rio World Cup 2014 approaches, one medium leads the way in providing the flagship environment for great brands to stand out enough to become and stay famous, says blowUP Media's sales director, Aimee McKay. | | | | | | | | | | |
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