Friday 11 April 2014

Campaign Daily Fix - MEC boss hails Vodafone win as 'life changing', BIS ad pitch, Digital and creativity, Social photos of the week, Viral chart

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Latest news
MEC boss Courtier hails £600m Vodafone media win as 'life changing'
by Mark Banham,
11 April 2014, 11:27AM
MEC boss Courtier hails £600m Vodafone media win as 'life changing'
Charles Courtier, the global chief executive of MEC, has described the awarding of the $1 billion (£600 million) worldwide media account to his agency as a "life changing win" and "crucially important" to his network, in a missive to staff.
Government seeks agency to show apprenticeships are not 'the second choice'
by Louise Ridley,
11 April 2014, 08:00AM
Government seeks agency to show apprenticeships are not 'the second choice'
The Department for Business, Innovation and Skills (BIS) has called a pitch for an advertising agency to work on a year-long contract to promote apprenticeships to young people.
'We will always love M&S' says Walker Media in goodbye statement
by Louise Ridley,
10 April 2014, 03:42PM
'We will always love M&S' says Walker Media in goodbye statement
Walker Media has responded to losing the £60 million Marks & Spencer media planning and buying account, which was moved to Mindshare this morning after 14 years with Walker.
Watch: Four tips on using digital and creativity together in business
by Ben Hall and Georgina Brazier,
11 April 2014
 
  The first day of Advertising Week Europe featured high-profile speakers and animated sessions at Bafta, and Campaign, Marketing and Media Week covered everything on our LIVE@AdvertisingWeek blog.
Technical skills and creative flair do not have to be mutually exclusive. Jason Goodman, Steve Henry, Danielle Newnham and Eric Brotto offer advice on how the two can come together in business.
 
Social photos of the week: Hot ad men, James and Joey
11 April 2014, 08:00AM
Social photos of the week: Hot ad men, James and Joey
A round-up of the best photos from across adland's social web this week.
R/GA London hires Sid Lee group account director
by James Swift,
11 April 2014, 10:27AM
R/GA London hires Sid Lee group account director
R/GA London has hired John Wilson, the business lead for Adidas at Sid Lee in Montreal, as its group account director, client services.
Campaign Viral Chart: Evian's Spider-Man tops chart in week of movie premiere
by Ben Hall,
10 April 2014, 03:06PM
Campaign Viral Chart: Evian's Spider-Man tops chart in week of movie premiere
Evian, the French bottled-water brand, tops the most-shared ads chart this week with its "amazing baby & me 2" spot by BETC Paris.
Partners Andrews Aldridge restructures creative with hires and promotions
by Mark Banham,
11 April 2014, 08:00AM
Partners Andrews Aldridge restructures creative with hires and promotions
Partners Andrews Aldridge has restructured its creative team with three new hires and two promotions, including the introduction of deputy creative directors.
Promoted
The World's Leading Indpendent Agencies 2014: BSUR
by Wilbert Kragten, Ivan Ferraz Mendes Reis,
09 April 2014, 09:42AM
The World's Leading Indpendent Agencies 2014: BSUR
'Concept brands' based on inspiring values, helped by agencies with broad-ranging creative skills, will usurp heavy-handed 'product brands'.

________

Also in the news

Group M wins Vodafone's £600m media account
by Danny Rogers, 10 April 2014, 04:38PM
M&S moves £60m media account to Mindshare
by Louise Ridley, 10 April 2014, 10:36AM
Conservative rising star Javid replaces Miller as culture secretary
by Mark Banham, 09 April 2014, 12:55PM
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