Wednesday, 5 November 2014

Media AM - BBC Worldwide, The Sun, 2013's most popular Christmas ads, the new age of paid and social

Media AM Bulletin

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Media AM Bulletin
05th November 2014
BBC Worldwide uses facial recognition to find the next Breaking Bad
BBC Worldwide uses facial recognition to find the next Breaking Bad
BBC Worldwide will use facial tracking technology to monitor how global audiences feel about new trailers or programmers, in an effort to produce ground-breaking TV that will catch on in other countries.
The Sun email banned for offering Page 3 girl as a prize
The Sun email banned for offering Page 3 girl as a prize
The Sun's email marketing for its Dream Team fantasy football competition has been banned for offering a date with a Page 3 girl, after complaints it was sexist and socially irresponsible.
Most popular Christmas ads from 2013
Most popular Christmas ads from 2013
With Christmas fast approaching and many brands gearing up to launch their festive ads, Campaign takes a look at the most popular spots from last year.
Earning time: the new age of paid and social
Earning time: the new age of paid and social
Active participation in social media resonates across channels, saves you money and will make you relevant.
My sensors detect an Internet of Stupid Things
My sensors detect an Internet of Stupid Things
I blame Tony Fadell. If the superstar Apple engineer hadn't left to build an Internet of Things business (Fadell being the guy who led the original iPod team and then helped Steve Jobs build something called the iPhone), we wouldn't be in this mess.
All I want for Christmas is a mobile masterpiece
All I want for Christmas is a mobile masterpiece
The creative bar must be raised if mobile is to deliver a truly great campaign this December, Greg Grimmer argues.
Hipperson on mission to give Weve a clear direction
Hipperson on mission to give Weve a clear direction
The interim chief executive of the mobile joint venture isn't afraid to admit the offering needs clarity, David Benady writes.
Why the days of Mail Online could well be numbered
Why the days of Mail Online could well be numbered
At the start of the year, I was advised by a senior press leader to "keep my eyes on Northcliffe House" - words that have served me well in 2014.
Is creativity more important than media?
Is creativity more important than media?
The battle for supremacy between the creative message and the medium has resumed. David Benady reports.
Latest blogs
Why international news still matters
Why international news still matters
The business of traditional television news has never been stronger, says Liz Nunn, UK sales director at CNN International.
Media Owners take games into their own hands
Media Owners take games into their own hands
A new generation of gamers is sharing and viewing content in ways that have caught the attention of media owners. But can they harness these trends to grow their businesses? Jason Kingsley OBE, chief executive of games maker Rebellion shares his thoughts.
It's time media tapped into the bikegeist
It's time media tapped into the bikegeist
From scoops and splashes to commutes and sportives, media is now at the centre of the 'bikegeist', says Newsworks' chief executive, Rufus Olins.
Facebook IQ study chimes with IPG Mediabrands report
Facebook IQ study chimes with IPG Mediabrands report
Hanna Chalmers, international research director at IPG Mediabrands' Initiative, finds parallels in the group's global study of 10,000 millennials in 19 markets and the Facebook IQ report, 'The Coming of Age on Screens'.
Why the transformation of outdoor is only going to accelerate
Why the transformation of outdoor is only going to accelerate
With change in the air, Shaun Gregory, chief executive of Exterion Media, considers a pending overhaul of under-performing Outdoor Media Centre (OMC) to be a great opportunity.
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