A nation divided: what marketers must learn from the Brexit vote + The Gay List, House of Cards, Donald Trump and Cannes roundup

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Campaign: Brands June 27, 2016

Brand news and analysis, powered by Marketing Latest A nation divided: what marketers must learn from the Brexit vote Conor McNicholas It's fair to say that no-one's Cannes hangover was improved by the Brexit news this morning. The collective shock and angst brought the industry crashing to Earth as the Lions wound down, writes Conor McNicholas, CEO, AllTogetherNow. Professor Green: 'Brands will fund music industry of the future' Staff The rapper Professor Green said brands have an opportunity to support more artists as record labels cut back on funding. The Gay List: 10 of adland's LGBT+ role models Kate Magee As a new campaign aims to encourage people to celebrate their true selves in the workplace, Campaign asks some successful LGBT+ members of our industry to share their experiences. Edeka's heart-wrenching festive ad wins Music Grand Prix at Cannes Omar Oakes German supermarket Edeka's Christmas ad, in which an old man fakes his death, has won this year's Music Grand Prix at Cannes. Adam & Eve/DDB wins second Grand Prix at Cannes with Harvey Nichols for Film Omar Oakes Adam & Eve/DDB has won a second Grand Prix at Cannes Lions this week after taking the top prize in Film for Harvey Nichols' "Shoplifters". UK wins 16 Film Craft Lions but Under Armour takes Grand Prix Omar Oakes The Mill London has taken home three Gold Lions and a bronze in Film Craft in Cannes amid a number of wins for UK agencies. House of Cards 'political ad' wins Integrated Grand Prix at Cannes for BBH Omar Oakes UK agencies won four out of 13 Lions at Cannes Lions tonight for Integrated, with the Grand Prix going to Bartle Bogle Hegarty New York for its Netflix work. Osborne: no Brexit emergency budget Omar Oakes George Osborne has announced there will be no emergency budget in the wake of the UK's vote to leave the European Union last week. Alcohol ads seen 'once a minute' during Euro 2016 Omar Oakes Alcohol ads were seen almost once a minute during England and Wales' football matches during the group stage of Euro 2016, a charity has warned. Trump serenaded in Scotland by Paddy Power's Mexican mariachi band Simon Gwynn Paddy Power descended on Glasgow Prestwick Airport this morning to greet US presidential hopeful and golfing entrepreneur Donald Trump with a live performance by a Mexican mariachi band, "Juan Direction", armed with a wheelbarrow full of bricks. 'We will have to learn to embrace Brexit,': industry bodies speak out on historic vote Staff The Marketing Society, ISBA and the Advertising Association have urged the marketing industry to find a way to make Brexit work following the shock vote. Cannes Diary: Best photos and video from the week Staff Campaign picks our favourite moments from Cannes, including our annual beach party and a panel with AOL. Promoted Cannes 2016: seven key takeaways Hill+Knowlton Strategies We're now coming to the end of the 63rd Cannes Lions festival, and it's been another whirlwind of great work, great people and great programming. Promoted Why location is as important as the message in mobile marketing Stephen Graves Mobile marketing is changing the way that brands interact with customers - with location adding a new layer of context and insight to brand messages Campaign Jobs Digital Senior Planner Buyer £30k Dot-Gap, London (Central), London (Greater) Communications Manager Competitive rb ( Reckitt Benckiser ), Slough, Berkshire Digital Marketing Manager Competitive HSBC, Birmingham, West Midlands Marketing Data Analyst (Maternity Cover) £30,000 Parker Hannifin Ltd, Warwick, Warwickshire Head of Marketing £35,000 to £40,000 UK Youth, London (Central), London (Greater) Retail Brand Category Director, Running Competitive Nike, Hilversum, Netherlands Acting International Account Manager Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Senior Brand Manager £Highly Competitive basic + bonus, car/car allowance & benefits Noble Foods, London (West), London (Greater) Digital Analytics Manager Competitive Three, Maidenhead, Berkshire Account Executive/Manager £20k - £30k + at least £10k on target commission Sheerluxe, London (Central), London (Greater)

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