Volkswagen finally awards its global media account; Why media is in the middle of a forest fire

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Campaign: Media June 13, 2016

Media news and analysis, powered by Media Week Latest Volkswagen awards £2bn global media account to PHD Gideon Spanier PHD has triumphed in the race to win Volkswagen's estimated £2 billion global media planning and buying account. OMD UK retains £10m NSPCC media account after review Gideon Spanier OMD UK has fought off rivals to retain the estimated £10 million media planning and buying account for NSPCC in a competitive pitch. Media is in the middle of a forest fire Paul Frampton The media industry is in the middle of a forest fire and must move from rhetoric to action to tackle its problems, argues Paul Frampton of Havas Media Group. Europe! Stand up to Google and digital America Andy Pemberton The EU is right to rein in the Four Horsemen of the Apocalypse. Amazon, Google, Facebook and Apple are so powerful, they're stifling competition, writes Andy Pemberton. ISBA's Mark Finney on giving it to them straight Gideon Spanier Mark Finney, ISBA's new media chief, prides himself on plain speaking, Gideon Spanier discovers. Promoted 9 written notes from strangers that will make you stop and think Georganna Simpson C2 is filled with labs designed to stimulate the participant's senses and inspire new ideas and creativity. One lab invites participants to write down their ideas. Here's a selection that will inspire you: The digital revolution: are you keeping up with the pace of change? Presented by Campaign & Kingpin Let us know how you're staying ahead of the curve in today's rapidly evolving marketplace Campaign Jobs Global Digital Associate Director - Media Agency £40000 - £50000 per annum + Great Agency Benefits Ultimate Asset, West End Media Sales Account Manager up to 35k + commission Clear Channel UK, London (Central), London (Greater) Agency Sales Account Manager, Jazz FM Excellent Salary + Commission Gail Still Consulting Ltd, Near Oxford Street, London Senior Account Director – Broadcast Around £60,000 Accord, London (Central), London (Greater) Head of Media £58,000 - £63,000 Macmillan Cancer Support, London (Central), London (Greater) Partnerships Account Manager Depending on Experience Brand and Deliver, London (Greater) Publicity Manager Competitive NBC Universal Networks International, London (Central), London (Greater) Publicity Manager Competitive NBC Universal Networks International, London (Central), London (Greater) Senior Marketing Executive Competitive Magnetic, Blackfriars, London (Greater) Head of Marketing £35,000 to £40,000 UK Youth, London (Central), London (Greater)

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