Coca-Cola crashes out of world's top 10 brands + Sainsbury's, Protein World, EE, BT and Dove

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Campaign: Brands June 08, 2016

Brand news and analysis, powered by Marketing Latest Coca-Cola crashes out of world's top 10 brands Daniel Farey-Jones Coca-Cola, one of the world's most iconic brands, has been served a warning after it failed to place in the annual BrandZ ranking of the top 10 global brands for the first time. Sainsbury's calls advertising agency pitch Maisie McCabe Sainsbury's is talking to advertising agencies about its £60 million creative account. 'I'm not Father Christmas', says Sports Direct founder as brand reputation tanks Shona Ghosh Sports Direct's founder, Mike Ashley, gave an emotive, if not always incisive, performance during a cross-examination by MPs yesterday over employee pay and treatment. BT and Dove climb in BrandZ most valuable UK brands ranking Daniel Farey-Jones BT and Dove have bucked the downwards trend for the biggest UK brands in this year's BrandZ ranking of the top 100 global brands. Protein World's revival of 'beach body ready' is a lesson for bland brands Georgina Denny Georgina Denny is bored of the culture of apology in branding and advertising. Movers and shakers: EE, HSBC, Havas, DigitasLBi, House of Fraser, Notonthehighstreet Staff Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted Thinkboxes winner: Boots No7 Thinkbox Winner for March/April 2016 No programmatic, no problem: the future of automated marketing is here Presented by Appnexus & Campaign There's a new category that's taking hold. It's learning from programmatic's issues. It's streamlining, fixing, saving on spend... and making digital marketing work.             Campaign Jobs EU Marketing Manager- Fixed term contract 12-13 months competitive Spectrum Brands, West Byfleet, Surrey Senior Marketing Executive Basic Salary of £28K with bonus, 3% pension, plus healthcare contribution Chicco, Borehamwood, Hertfordshire European Category & Instore Executive for Companion Animal Competitive Spectrum Brands, UK Office: Surrey/ Middlesex Global Consumer Marketing Insights Manager- Dettol Body & Veet/Dettol Home/URT Competitive Dettol, Slough Global Senior Brand Manager Competitive rb ( Reckitt Benckiser ), Slough Retail Brand Category Director, Running Competitive Nike, Hilversum, Netherlands Junior Account Manager Competitive SGK, London (Central), London (Greater) Senior Strategic Brand Manager £40,000 - £45,000 + Excellent Benefits Cancer Research UK, London (Central), London (Greater) Communications Officer £25,000 pa (depending on experience) The Association of Medical Research, London (Central), London (Greater) Country Lead - Sweden Competitive+ Benefits Casumo, Malta (MT)

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