Tuesday, 14 June 2016

Celebrities warn against Brexit, CP&B's new recipe for success, Why we must end our youth obsession

Campaign: Agencies

Campaign: Agencies
June 14, 2016

Latest

'Don't fuck with my future', celebrities warn in EU referendum ad
'Don't fuck with my future', celebrities warn in EU referendum ad

Omar Oakes

Keira Knightley, Vivienne Westwood and Lily Cole are fronting new ads encouraging voter turnout ahead of the EU referendum campaign, in which they say "it only takes five seconds to fuck with my future".

Crispin Porter & Bogusky cooks recipe for success in London
Crispin Porter & Bogusky cooks recipe for success in London

Kate Magee

Crispin Porter & Bogusky thinks a new menu in London will attract the punters, Kate Magee writes.

Our youth obsession is throwing gems in the waste bin
Our youth obsession is throwing gems in the waste bin

Nicky Bullard

Our industry must end its obsession with youth. By overlooking older staff, we compromise creativity and alienate much of our audience.

'It's our job to speak up for those who can't', says Pride in London's marketing chief
'It's our job to speak up for those who can't', says Pride in London's marketing chief

Alison Camps

As Pride in London launches a new ad campaign, its marketing director Alison Camps explains why we still need events like Pride more than ever.

Maltesers and AMV BBDO win Channel 4's £1m Superhumans prize
Maltesers and AMV BBDO win Channel 4's £1m Superhumans prize

Omar Oakes

Channel 4 has selected Maltesers and Abbott Mead Vickers BBDO as the winners of its £1m prize for featuring disability in ad campaigns.

Britain Stronger In Europe kicks off above-the-line push
Britain Stronger In Europe kicks off above-the-line push

Maisie McCabe

Britain Stronger In Europe has launched its first ad by M&C Saatchi since appointing the agency last month.

Publicis Groupe ends interest in Cheil Worldwide stake
Publicis Groupe ends interest in Cheil Worldwide stake

Omar Oakes

Publicis Groupe has confirmed that it has dropped plans to buy a minority stake in Cheil Worldwide, the advertising agency owned by Samsung.

Palais or Pétanques? Both work in Cannes, says JWT's Petyan
Palais or Pétanques? Both work in Cannes, says JWT's Petyan

Joe Petyan

What should you do at Cannes? Whatever you want, argues Joe Petyan, J Walter Thompson London's executive partner.

The conversation at Cannes: Reality vs hope
The conversation at Cannes: Reality vs hope

Campaign staff

Industry leaders predict what will -- and should -- dominate chatter on the Croisette

Watching you, watching me
Promoted
Watching you, watching me

Staff

Today's teenagers have the same intrinsic motivations as generations past: They want to be independent and look cool. They want to feel validated. And they still want to "hang out." What has changed is the way teens are staying connected. Whether they're gaming, preparing food, or creating their own music, teens enjoy opening up about their passions--and others like to listen.

THE WORK

Rustlers
Rustlers "Crushing reality" by Droga5

The one and only Chesney Hawkes has teamed up with Peter Shilton and hamburger brand Rustlers to produce an alternative football anthem for the England team.

Deezer
Deezer "Doggy duo" by PD3

Music streaming service Deezer is rolling out three 30-second TV ads starring some musically minded animal friends.

Samsonite
Samsonite "I wish I had a Samsonite" by Publicis Conseil

Samsonite's pop-up wrapping stall targeted travellers who had lost confidence in their luggage.

Britain Stronger in Europe
Britain Stronger in Europe "Don't let them gamble" by Adam & Eve/DDB

The campaign for Britain Stronger in Europe depicts Michael Gove, Boris Johnson and Nigel Farage gambling at a craps table.

Nationwide
Nationwide "Life's better when we share" by VCCP

The latest campaign for Nationwide promotes the brand's "Recommend a Friend" initiative.

Trending

Volkswagen awards £2bn global media account to PHD
Volkswagen awards £2bn global media account to PHD

Gideon Spanier

PHD has triumphed in the race to win Volkswagen Group's estimated £2 billion global media planning and buying account.

Paddy Power parks outside Russian embassy ahead of Euro 2016 match
Paddy Power parks outside Russian embassy ahead of Euro 2016 match

Shona Ghosh

Paddy Power is marking England's Euro 2016 opener against Russia by parking a truck outside the Russian embassy with the slogan, "Chat shit, get banged".




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