Friday, 10 June 2016

Paddy Power parks outside Russian embassy ahead of Euro 2016, BBC tests viewer appetite for VR with slate of storytelling experiments, Adam & Eve/DDB create Britain Stronger in Europe ad

Campaign 18:05

Campaign 18:05
June 10, 2016
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Paddy Power parks outside Russian embassy ahead of Euro 2016 match
Paddy Power parks outside Russian embassy ahead of Euro 2016 match

Shona Ghosh

Paddy Power is marking England's Euro 2016 opener against Russia by parking a truck outside the Russian embassy with the slogan, "Chat shit, get banged".

Tech
BBC tests viewer appetite for VR with slate of storytelling experiments
BBC tests viewer appetite for VR with slate of storytelling experiments

Daniel Farey-Jones

The BBC has released three new pieces of virtual reality content, including a spacewalk and a migrant's view of being smuggled, to test the public appetite for the medium.

Advertising
Harvey Nichols' Obama campaign says a lot about the ad industry - and it's not good
Harvey Nichols' Obama campaign says a lot about the ad industry - and it's not good

Zoe Harris

Harvey Nichols' Obama ad has opened a can of worms, writes Zoe Harris, so why isn't it getting more coverage?

Marketing
Revealed: the Euro 2016 sponsors setting the pre-tournament pace
Revealed: the Euro 2016 sponsors setting the pre-tournament pace

Liam Hopkins

Leo Burnett's Brandtasy League table will rank the performance of both sponsors and non-sponsors during Euro 2016, writes Liam Hopkins.

Media
Media is in the middle of a forest fire
Media is in the middle of a forest fire

Paul Frampton

The media industry is in the middle of a forest fire and must move from rhetoric to action to tackle its problems, argues Paul Frampton of Havas Media Group.

 

Presented by Campaign, Primesight and Talenthouse
Can you dream up The Ultimate Canvas?
Can you dream up The Ultimate Canvas?

Staff

Campaign, Primesight and Talenthouse are on the look-out for the next brilliant large-format creative with a campaign calling on creatives to dream up their "Ultimate Canvas".

Also in the news
Kane, Griezmann, Götze and Fabregas star in Beats Euro 2016 ad

Harry Kane, Antoine Griezmann, Mario Götze and Cesc Fabregas re-enact Prodigy's Firestarter in Beats' Euro 2016 ad.

Adam & Eve/DDB create Britain Stronger in Europe ad

Britain Stronger in Europe has released a poster created by Adam & Eve/DDB depicting Michael Gove, Boris Johnson and Nigel Farage gambling at a craps table.

Cristiano Ronaldo's acting skills tested in six-minute Nike film

Football superstar Cristiano Ronaldo wakes up to discover he is trapped in the body of a teenage ballboy - and vice versa - in a six-minute film unleashed by Nike for Euro 2016.




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