Tuesday, 7 June 2016

ANA report finds 'numerous non-transparent' practices at US media agencies; BuzzFeed cancels Trump advertising; Taco Bell enrages fans with plan to hold burrito hostage for Instagram likes

Campaign 18:05

Campaign 18:05
June 07, 2016
The five things you need to know today

Most read
ANA report finds 'numerous non-transparent' practices at US media agencies
ANA report finds 'numerous non-transparent' practices at US media agencies

Gideon Spanier

American advertisers have attacked US media agencies for "numerous non-transparent business practices", including cash rebates and hefty mark-ups, in a long-awaited report.

Tech
Unruly's Sarah Wood: the tech angel blowing a trumpet for female staff
Unruly's Sarah Wood: the tech angel blowing a trumpet for female staff

Matthew Chapman

The lack of gender diversity in the tech scene is well known but Sarah Wood is blazing a trail for women at her company Unruly.

Advertising
BuzzFeed cancels Trump advertising
BuzzFeed cancels Trump advertising

Daniel Farey-Jones

BuzzFeed has pulled out of an advertising deal with the Republican Party in the US, describing candidate Donald Trump as "hazardous to health".

Marketing
Taco Bell enrages fans with plan to hold burrito hostage for Instagram likes
Taco Bell enrages fans with plan to hold burrito hostage for Instagram likes

Ilyse Liffreing

Do NOT mess with the Beefy Crunch Burrito Movement

Media
Web standards committee issues video viewability product guidelines
Web standards committee issues video viewability product guidelines

Daniel Farey-Jones

Jicwebs, the UK's Joint Industry Committee for Web Standards, has produced recommended guidelines for products that aim to measure the viewability of online video.

 

Presented by Campaign, Primesight and Talenthouse
Can you dream up The Ultimate Canvas?
Can you dream up The Ultimate Canvas?

Staff

Campaign, Primesight and Talenthouse are on the look-out for the next brilliant large-format creative with a competition calling on creatives to dream up their "Ultimate Canvas".

Also in the news
'Sad indictment' on newspapers: Christina Lamb on 29 years without a female editor

The Sunday Times' award-winning foreign correspondent Christina Lamb discusses being a woman in a warzone, dealing with fear and why you shouldn't buy self-heating cappuccinos.

Halfords swaps prices and promotions for emotional branding

Halfords is hoping to cultivate more customer love with a new brand platform and identity launched this week.

Burberry's Christopher Bailey sees a 75% pay drop after disappointing year

Burberry's chief executive and chief creative officer, Christopher Bailey, has seen his pay fall by 75%, after a full-year profit drop of 10%.




Mobile 'me' time – Is your brand getting it right? Presented by Campaign & Quantcast Digital 'me' time is evolving for consumers, so how can brands get on board?




Campaign Jobs
ACCOUNT DIRECTOR - Social Marketing Agency - South West London - £40-43k £40-43k Judi Patton, London (South), London (Greater)
Head of Insight £70,000-£90,000 per annum + benefits Stonor, Berkshire
Social Strategist £70k Dot-Gap, London (Central)
Digital Transformation Director £100,000 - £120,000 per annum + car + bonus + excellent benefits Jarlett de Grouchy, London
UK Ireland Product Manager Competitive Spectrum Brands, Failsworth, Manchester
ACCOUNT MANAGER x 2 - EXPERIENTIAL agency - salary dependent on experience. dependent on experience Judi Patton, London (Greater)
Senior Marketing Executive Basic Salary of £28K with bonus, 3% pension, plus healthcare contribution Chicco, Borehamwood, Hertfordshire
European Category & Instore Executive for Companion Animal Competitive Spectrum Brands, UK Office: Surrey/ Middlesex
Creative Competitive BBC, London (Central), London (Greater)
Global Consumer Marketing Insights Manager- Dettol Body & Veet/Dettol Home/URT Competitive Dettol, Slough
manage bulletins unsubscribe

No comments:

Post a Comment