Social media needs to grow up, says Caitlin Moran; Iggy Pop on marketers; Vice plots global expansion

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Campaign 18:05 June 22, 2016

The five things you need to know today Most read GroupM's Rob Norman offers new rules of engagement after ANA transparency skirmish Rob Norman After criticizing the ANA's recent transparency report, GroupM's North American chairman outlines new guidelines for media agencies and their clients. Social Caitlin Moran: Social media needs to grow up Staff Caitlin Moran, the author and Times columnist, said social media is like a baby, "young and untrained". Advertising 'Kill the 30-second TV ad', says Publicis Worldwide's creative chief Bruno Bertelli Bruno Bertelli, Publicis Worldwide's global creative chief, explains why it is time to change the film category at the Cannes Lions festival. Marketing Iggy Pop: 'Marketers have two faces, three mouths and ten sets of ethics' Kate Magee Iggy Pop told an audience at Cannes Lions that the marketing people he meets at his record companies "all have two faces, three mouths, ten sets of ethics." Media Vice Media plans India launch in major global expansion Gideon Spanier Vice Media is to launch in India as the youth-oriented media company targets "the largest millennial population in the world" as part of a major push to 50 new countries and an expansion in TV. Promoted Personal, predictive, powerful: the future of search Bing It's here. And it's called the Bing Network. In case you missed it... Promoted The Great Outdoors: Chris Clarke, chief creative officer, DigitasLBi Staff Campaign talks to top creatives about the creative power and potential of digital out-of-home - from London and Cannes Also in the news Twitter launches Engage app for creators, allows longer video tweets and Vines Twitter has launched a standalone app designed to help popular users grow and retain their audience, as it aims to make the platform more commercially attractive for content creators. Mondelez plans chocolate chatbots for Facebook Messenger Confectionary giant Mondelez will use Facebook Messenger bots to talk directly to consumers, becoming one of the biggest brands to put money behind the nascent technology. Cannes Diary: Monty wins and Anna Wintour takes shot at Trump John Lewis and Adam & Eve/DDB took home a Grand Prix, Anna Wintour mocked Donald Trump and Caitlin Moran said social media needs to grow up. Campaign Jobs Customer Insight Executive £200 per day Ball & Hoolahan, London Head of Digital £65k Dot-Gap, London (Central) Studio Manager- creative agency £28000 - £35000 per annum createselect, London Lead Content Strategist- Digital £40000 - £45000 per annum createselect, London Global Digital Manager Competitive Triumph Motorcycles, Hinckley, Leicestershire Senior Product Manager Competitive Triumph Motorcycles, Hinckley, Leicestershire Senior Account Director – Broadcast Around £60,000 Accord, London (Central), London (Greater) Global Design Manager- 9 month fixed- term contract Competitive rb ( Reckitt Benckiser ), Slough, Berkshire Marketing Data Analyst (Maternity Cover) £30,000 Parker Hannifin Ltd, Warwick, Warwickshire Creative Design Manager Competitive eFinancialCareers Ltd, London (Central), London (Greater)

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