What's next for Apple, Snapchat unveils major ad push, Britain Stronger In Europe's new ad

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Campaign Breakfast Briefing June 14, 2016

Latest Apple breaks down walled garden by opening Siri and Maps to developers Shona Ghosh Apple is famously controlling of the user experience, but the company appears to be rethinking a central tenet of its software philosophy as rivals steam ahead with AI, messaging and chatbots. P&G and Warner Bros first to use Snapchat Stories ad slots Shona Ghosh Snapchat has unveiled a major advertising push, making it easier for brands to launch campaigns on its service and pushing ads to users' Stories for the first time. Britain Stronger In Europe kicks off above-the-line push Maisie McCabe Britain Stronger In Europe has launched its first ad by M&C Saatchi since appointing the agency last month. Diageo takes Smirnoff brand into cider Simon Gwynn Diageo is dismantling the walls between styles of alcoholic drink by taking the world's biggest vodka, Smirnoff, into fruit cider. With hours to go, the 2016 Tonys became a pitch-perfect tribute to Orlando Marc Berman Hosts and award winners have grappled with tragedy before, but rarely with so little time to process. Promoted 3 great ads I had nothing to do with: Nina Bibby on Evian, John Lewis and Guinness Thinkbox Nina Bibby, marketing and consumer director at O2, reveals three great ads she admires but had nothing to do with. Six places to see and be seen at Cannes Lions Presented by Campaign & The Trade Desk Whether you're after glitz and glamour or a place to party till the sun comes up, our tried and tested guide will point you in the right direction             Campaign Jobs Media Account Director - INDEPENDENT AGENCY! £55k Dot-Gap, London (Central) Managing Director - Integrated Agency £80-100k plus benefits depending on experience JEFFERSON, Hampshire / Berkshire borders Business Development UK Lead £4000.00 - £55000 per annum + Benefits Ultimate Asset, London Managing Partner - Media Division £95000 - £115000 per annum + Great Agency Benefits Ultimate Asset, London Senior Planner £60000 - £70000 per annum The Great & The Good, London Business Reinvention Manager / Director £70 - £90K + benefits Rare Selection, London (Central), London (Greater) Global Senior Brand Manager Competitive rb ( Reckitt Benckiser ), Slough Media Sales Account Manager up to 35k + commission Clear Channel UK, London (Central), London (Greater) Publicity Manager Competitive NBC Universal Networks International, London (Central), London (Greater) Publicity Manager Competitive NBC Universal Networks International, London (Central), London (Greater)

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