VW awards global media account, BT kicks off review, Duncan Edwards departs Hearst

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Campaign: Media June 18, 2016

Media news and analysis, powered by Media Week Most read Volkswagen awards £2bn global media account to PHD Gideon Spanier PHD has triumphed in the race to win Volkswagen Group's estimated £2 billion global media planning and buying account. BT kicks off £160m media-buying review after EE takeover Gideon Spanier BT is reviewing its media-buying arrangements for BT and EE as it considers an estimated £160m consolidation for the two brands. Duncan Edwards departs as Hearst International chief executive Gideon Spanier Duncan Edwards, the chief executive of Hearst International, the publisher of Cosmopolitan, Elle, Harpers Bazaar and Good Housekeeping, is departing after 27 years. Kellogg picks agencies for media and digital Gurjit Degun Kellogg has retained Carat and iProspect for its European media business and moved its digital business to DigitasLBi from Isobar. Maltesers and AMV BBDO win Channel 4's £1m Superhumans prize Omar Oakes Channel 4 has selected Maltesers and Abbott Mead Vickers BBDO as the winners of its £1m prize for featuring disability in ad campaigns. Brands can now target by emoji on Twitter Shona Ghosh The death of the written word continues apace, with Twitter giving brands the ability to build campaigns targeted by emoji. Should brands split media planning and buying? Gurjit Degun Transparency concerns could lead to clients hiring separate planning and buying shops. Movers and shakers: P&G, Boots, Warner Bros, Hearst and more Staff Campaign's weekly round-up of the hires, departures and promotions across the industry. ITV switches off channels to promote National Lottery 'sports day' Gideon Spanier ITV will switch off all seven of its TV channels for an hour in a partnership with the National Lottery to inspire Britons to take part in "the UK's biggest ever sports day". New Facebook features help retailers connect ads with store visits Ilyse Liffreing A store locator in the news feeds lets consumers find retailers, and a metric that tracks location data helps retailers follow consumers Promoted The Great Outdoors: Victoria Buchanan, joint ECD of Tribal Worldwide Ocean Campaign and DOOH specialists, Ocean, talk to top creatives about the creative power and potential of digital out-of-home - from London and Cannes Promoted Day 29: Race Cars on Dirt Roads - Taking Programmatic to the Next Level Sacha Berlik, managing director of EMEA, The Trade Desk As Cannes approaches, find out how bid factoring will change the face of programmatic for European marketers Campaign Jobs Senior Sales Manager - Mobile ( Premium/Brand ) Up to £70k + Bonus Matt Bolshaw, London (Central), London (Greater) Account Director - Media Planning, Circa £40k-£50k + Benefits Negotiable Ultimate Asset, London Senior Account Director – Broadcast Around £60,000 Accord, London (Central), London (Greater) Partnerships Account Manager Depending on Experience Brand and Deliver, London (Greater) Agency Sales Account Manager, Jazz FM Excellent Salary + Commission Gail Still Consulting Ltd, Near Oxford Street, London Global Design Manager- 9 month fixed- term contract Competitive rb ( Reckitt Benckiser ), Slough, Berkshire Marketing Data Analyst (Maternity Cover) £30,000 Parker Hannifin Ltd, Warwick, Warwickshire Senior Marketing Executive £32,000 per annum Ball & Hoolahan, London Creative Design Manager Competitive eFinancialCareers Ltd, London (Central), London (Greater) Digital Designer 35-45k Union Jackson, London (Greater)

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