Friday, 17 June 2016

Microsoft acquires messaging start-up, BT kicks off media review, HouseSimple picks ad agency

Campaign Breakfast Briefing

Campaign Breakfast Briefing
June 17, 2016

Latest

Microsoft will 'tear down app walls' with Wand Labs acquisition
Microsoft will 'tear down app walls' with Wand Labs acquisition

Shona Ghosh

Microsoft has acquired Wand Labs, a California-based messaging start-up, to boost its Siri rival Cortana.

BT kicks off £160m media-buying review after EE takeover
BT kicks off £160m media-buying review after EE takeover

Gideon Spanier

BT is reviewing its media-buying arrangements for BT and EE as it considers an estimated £160m consolidation for the two brands.

HouseSimple picks Brave as ad agency after Dunstone's £13m cash injection
HouseSimple picks Brave as ad agency after Dunstone's £13m cash injection

Online estate agent HouseSimple has appointed Brave as its ad agency a week after announcing a £13m investment from Carphone Warehouse founder Sir Charles Dunstone and business partner Roger Taylor.

ITV switches off channels to promote National Lottery 'sports day'
ITV switches off channels to promote National Lottery 'sports day'

Gideon Spanier

ITV will switch off all seven of its TV channels for an hour in a partnership with the National Lottery to inspire Britons to take part in "the UK's biggest ever sports day".

Twitter's Dara Nasr reveals his secret work weapon
Twitter's Dara Nasr reveals his secret work weapon

Dara Nasr

Dara Nasr explains why the 4.30pm session every Friday at Twitter HQ remains a time-honoured tradition.

Day 27: 7 of the most memorable talks at Cannes
Promoted
Day 27: 7 of the most memorable talks at Cannes

Since 1991, the Cannes Lions stage has played host to celebrities, thinkers and even presidents. We've rounded up the most thought-provoking talks

3 great ads I had nothing to do with: Nina Bibby on Evian, John Lewis and Guinness
Promoted
3 great ads I had nothing to do with: Nina Bibby on Evian, John Lewis and Guinness

Thinkbox

Nina Bibby, marketing and consumer director at O2, reveals three great ads she admires but had nothing to do with.

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