Friday, 4 February 2011

Digital AM - FT, Brandjacking, Dennis, Everton, plus The Wall > Social #revolution

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FT iPad app nears half a million downloads
FT iPad app nears half a million downloads
by John Reynolds
04 February 2011, 08:44AM
The Financial Times iPad app is nearing 500,000 downloads in just over six months and is gaining on the total downloads of its sister iPhone app, according to the publisher.
'Brandjacking' sites take 28% of branded search terms
'Brandjacking' sites take 28% of branded search terms
by Ed Owen
04 February 2011, 09:23AM
Sites offering counterfeit versions of major sports brands' products have taken some 28% of search terms, pushing up prices for legitimate goods, according to new research.
Dennis doubles iGizmo frequency as demand returns
Dennis doubles iGizmo frequency as demand returns
by Katherine Levy
04 February 2011, 11:20AM
Dennis Publishing is returning iGizmo to fortnightly distribution, as the publisher says it has experienced "great success" with the digital technology and gadget magazine, and its iPad app.
Everton FC retains Rippleeffect to digital account
Everton FC retains Rippleeffect to digital account
by Sarah Shearman
04 February 2011, 09:12AM
Everton Football Club has reappointed Rippleeffect as its digital agency ahead of the relaunch of its site Evertonfc.com next year.
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