Global Bulletin from Brand Republic - WPP, Harley Davidson, Jaguar, Groupon, Hearst

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news WPP merges digital agencies to launch Possible Worldwide by Mark Banham 16 February 2011, 09:52AM WPP Digital has merged its digital agencies Schematic, Bridge Worldwide, Blue and Quasar, to create Possible Worldwide, a new interactive marketing agency with 18 offices. Harley Davidson launches first crowdsourced ad by Staff 17 February 2011, 03:35PM The first advertisement to come out of Harley-Davidson's partnership with the crowdsourcing ad agency Victors & Spoils has broken on US cable TV after appearing on YouTube at the beginning of February. Jaguar shocks Euro with inhouse move by John Tylee 17 February 2011, 08:00AM Jaguar is poised to take the bulk of its global account out of Euro RSCG and put it into a new in-house agency being set up in the US to handle the business. Starbucks chief Schultz to lend expertise to Groupon by Katherine Levy 11 February 2011, 09:00AM Groupon, the online collective purchasing service, has appointed Starbucks global chief executive Howard Schultz to the company's board of directors. Hearst sets eyes firmly east with Lagardere deal by Arif Durrani 17 February 2011, 04:14PM The decision by the owner of Cosmopolitan to buy Lagardere's international portfolio, and the rights for Elle, reflects the shifting sands of the magazine marketplace. 'Mokia' will fly, but BlackBerry will suffer by Ed Owen 16 February 2011, 08:30AM The Microsoft-Nokia (Mokia) alliance is almost certain to fly, mobile experts believe, with a better choice for consumers and brands alike, while making life difficult for business favourite BlackBerry. Initiative promotes Ireland MD to global role by Daniel Farey-Jones 15 February 2011, 04:10PM Initiative has appointed Chris Rayner, the managing director of its Ireland office, to the newly created role of director of global accounts. VIDEO: Sorrell on apps, mobile and social networks by Daniel Farey-Jones 16 February 2011, 09:45AM WPP chief executive Sir Martin Sorrell has claimed it is difficult for agencies and other companies to profit from apps though "mobile will become a powerful advertising medium". Scott Vitrone and Ian Reichenthal rejoin W+K New York as ECDs by Sara Kimberley 15 February 2011, 09:50AM NEW YORK - Wieden + Kennedy New York has poached Y&R's co-chief creative officers Scott Vitrone and Ian Reichenthal as executive creative directors. Also in the news BA global marketer Kerris Bright quits for Ideal Standard by Loulla-Mae Eleftheriou-Smith, 11 February 2011, 10:24AM Groupon strengthens ties with Mail.Ru as it expands in Russia by Staff, 16 February 2011, 03:33PM Facebook poaches global ad sales chief from Microsoft by Mark Banham, 16 February 2011, 03:46PM Groupon pulls 'offensive' Super Bowl ad by Sara Kimberley, 14 February 2011, 09:50AM Apple to take 30% slice of all app transactions by Ed Owen, 16 February 2011, 01:04PM John Lewis expands online retail to Europe by Mark Banham, 14 February 2011, 09:08AM Omnicom boosts annual profits by 4.4% by Daniel Farey-Jones, 15 February 2011, 02:00PM DDB Shanghai appoints Victor Ng by Sara Kimberley, 15 February 2011, 10:12AM From Singapore - Chris Reed on partnership marketing ARGHHHHH! Manchester United brand partnership overkill! Chris J Reed 18/02/2011 Singapore shows how to market an Army brand and make it personal Chris J Reed 09/02/2011 Do Google Offers & Groupon make loyalty schemes irrelevant? Chris J Reed 04/02/2011 Dice Man Ex-pat view of the Bahrain revolt Joe Gill 18/02/2011 Arif Durani Hearst sets eyes firmly east with Lagardere deal Arif Durrani 17/02/2011 Latest jobs Marketing Manager-retail/ entertainment Recruiter Blue Skies Marketing Recruitment Salary £40000 - £45000 per annum + benefits Location West End PR Associate Director Recruiter Media Recruitment Salary £45000 - £50000 Per Annum TBC Location London Art Director - Integrated Agency - £40K Recruiter Gabriele Skelton Salary Up to £40k Location Group Brand Manager/ Head of Brand Recruiter Blue Skies Marketing Recruitment Salary £75000 - £85000 per annum + benefits Location Surrey Data Analysis Manager Recruiter Direct Recruitment Salary £37 - 39k Location London Planning Manager - Communications Recruiter Direct Recruitment Salary £65k + bens Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders