Wednesday, 16 February 2011

Digital AM - Tetley, Mokia, WPP, Facebook, Sorrell, plus The Wall > Daily grind

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Tetley partners with Facebook to ramp up sustainability credentials
Tetley partners with Facebook to ramp up sustainability credentials
by John Reynolds
16 February 2011, 10:38AM
Tetley has launched a Facebook initiative that will allow its customers to communicate directly with tea producers in Malawi, as it attempts to ramp up its sustainability credentials.
'Mokia' will fly, but BlackBerry will suffer
'Mokia' will fly, but BlackBerry will suffer
by Ed Owen
16 February 2011, 08:30AM
The Microsoft-Nokia (Mokia) alliance is almost certain to fly, mobile experts believe, with a better choice for consumers and brands alike, while making life difficult for business favourite BlackBerry.
WPP merges digital agencies to launch Possible Worldwide
WPP merges digital agencies to launch Possible Worldwide
by Mark Banham
16 February 2011, 09:52AM
WPP Digital has merged its digital agencies Schematic, Bridge Worldwide, Blue and Quasar, to create Possible Worldwide, a new interactive marketing agency with 18 offices.
Does Facebook resonate with the young more than Twitter?
Does Facebook resonate with the young more than Twitter?
by Arif Durrani
16 February 2011, 08:15AM
Twitter might be commanding the headlines but Facebook's meteoric rise is set to continue unabated for many years yet, according to a report from research specialist Conquest.
VIDEO: Sorrell on apps, mobile and social networks
VIDEO: Sorrell on apps, mobile and social networks
by Daniel Farey-Jones
16 February 2011, 09:45AM
WPP chief executive Sir Martin Sorrell has claimed it is difficult for agencies and other companies to profit from apps though "mobile will become a powerful advertising medium".
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Is The Daily in trouble? Editor tells staff to find better stories
@gordonmacmillan
16/02/2011
Social Media in 2011 - Time to "Show Me the Money"
Rick Curtis
16/02/2011
Raising a glass to Jim Beam's social media strategy
Callum Saunders
15/02/2011
The Independent promotes Twitter 100 with….100 tweets
@gordonmacmillan
15/02/2011
Ad men go to digital school - meet the real students
John Bacon
15/02/2011
Google's Chrome to block "low-quality content" from search results
@gordonmacmillan
15/02/2011
Are we obsessed with Facebook? [Infographic]
Polly Becker
14/02/2011
Apple working is on smaller and cheaper version of the iPhone
Polly Becker
14/02/2011
JP Morgan to launch $750m social media investment fund
@gordonmacmillan
14/02/2011
FA announce Twitter crackdown after Ryan Babel tweets
@gordonmacmillan
14/02/2011
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