Monday, 14 February 2011

Media AM - Product placement, DCM, TweetDeck, Baftas, Regaine, Sanyo, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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Product placement logo: to appear in corner of screen
Product placement logo and three-second rule revealed
Daniel Farey-Jones, 14 February 2011

Ofcom has released the logo that broadcasters must show during UK-produced programmes...

  
Martin Bowley: his departure has sparked DCM's latest move
DCM drafts in Cineworld's Lilly following Bowley departure
Katherine Levy, 14 February 2011

Digital Cinema Media has called on Cineworld boss Crispin Lilly to steady...

  
Tweetdeck: reportedly about to be acquired by UberMedia
TweetDeck to be acquired by US company
Katherine Levy, 14 February 2011

Twitter desktop client TweetDeck, one of the most popular ways of using...

  
Colin Firth: 5.3 million viewers watched the Bafta awards ceremony on BBC One
Baftas pick up 5.3 million viewers
Mark Banham, 14 February 2011

Colin Firth's Bafta award for 'The King's Speech' crowned BBC One's ratings...

  
Richard Hammond: online Tech Head TV show sponsored by Regaine
Regaine to sponsor Richard Hammond online TV show
Loulla-Mae Eleftheriou-Smith, 14 February 2011

Regaine, the "extra strength foam" hair-loss reversal product for men, is sponsoring...

  
Piccadilly Circus: displays for Samsung, Coca-Cola, McDonald's, TDK and Sanyo
Piccadilly Circus lights open to new brand as Sanyo exits
Daniel Farey-Jones, 14 February 2011

One of the world's most iconic advertising sites is going up for...

  
The Daily Express: Free Valentine's chocolates
Paper Round (14 February) - Which clients are advertising in the national press?
Sarah Johnson, 14 February 2011

Valentine's Day ads are scattered across the press today, suggesting gifts ideas...

  
*   Also in the News
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Mirror parts company with digital exec after six months
John Reynolds, 11 February 2011
NEWSPAPER ABCs: The Sun rises back above 3m circulation mark
John Reynolds, 11 February 2011
NEWSPAPER ABCs: Sindy stays above 150,000 level after increasing bulks
Daniel Farey-Jones, 11 February 2011
Yahoo readies localised mobile and tablet content
Sarah Shearman, 11 February 2011
Manchester United signs three-year deal with DHL
John Reynolds, 14 February 2011
Gemma Atkinson to join Active International
Daniel Farey-Jones, 11 February 2011
 
 
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