Monday, 21 February 2011

Digital PM - Ryanair, Top 100 Online Brands, Facebook, PHD, Death of the Blogosphere?

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Ryanair to place ads on boarding passes
Ryanair to place ads on boarding passes
by Loulla-Mae Eleftheriou-Smith
21 February 2011, 12:30PM
Ryanair, the budget airline, is partnering with publisher Ink to create customised ads on home-printed boarding passes, which target fliers based on their travelling routes and location.
Big increases for travel and property sites in Top 100 Online Brands
Big increases for travel and property sites in Top 100 Online Brands
by Sam Howroyd
21 February 2011, 11:00AM
Travel sites proved to be popular online destinations throughout January, according to the latest UKOM/Nielsen data.
Facebook chases its billion user target in China
Facebook chases its billion user target in China
by Staff
21 February 2011, 03:14PM
There are reports today that Facebook could be considering a second run at the China market after it held talks with Chinese search giant Baidu.
The blogosphere is in decline says NY Times: are Facebook and Twitter killing off blogs?
The blogosphere is in decline says NY Times: are Facebook and Twitter killing off blogs?
by Staff
21 February 2011, 03:02PM
The New York Times has published an interesting piece that takes a look at the state of the blogosphere, which concludes blogging is in decline.
PHD birthday ad invites marketers to up their game
PHD birthday ad invites marketers to up their game
by Katherine Levy
21 February 2011, 12:50PM
Omnicom-owned media agency PHD has created an ad to mark its 21st birthday, which challenges marketers to "up their game" in preparation for the next generation of consumers.
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Also in the news
Publicis targets small businesses with new offering
by Sara Kimberley, 21 February 2011, 09:21AM
Playboy readies launch of TV streaming service
by Ed Owen, 21 February 2011, 11:35AM
Mini ad campaign taps into the subconscious
by Sara Kimberley, 21 February 2011, 11:44AM
Think BR

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From the blogs
Congratulations WPP - your share price has recovered to its 2001 level
Bob Willott
21/02/2011
Online ads are brilliant
Jack Wallington
18/02/2011
Big money in social media- quite literally!
Gareth Atkinson
15/02/2011
When brands become broadcasters
Jack Wallington
14/02/2011
Stock market out of sorts with digital marketing?
Bob Willott
14/02/2011
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