Friday 18 February 2011

Media PM - BBC Trust, Hello!, ITV, BBC Magazines, Bauer, Metro, UM, Unilever, Fifa

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Media PM Bulletin
 
 
 
*   Latest News
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Chris Patten
Chris Patten confirmed as BBC Trust chairman
Ed Owen, 18 February 2011

Former Tory MP and governor of Hong Kong Chris Patten has been...

  
Hello! publisher attacks 'marketing disaster' of OK!'s pricing
Hello! publisher attacks 'marketing disaster' of OK!'s pricing
Daniel Farey-Jones, 18 February 2011

Charlotte Stockting, the publisher of Hello!, has taken a not-so-playful swipe at...

  
ITV: appoints Richard Williams to digital role
ITV appoints Williams in key digital commissioning post
Mark Banham, 18 February 2011

ITV has hired Richard Williams for the newly-created position of controller for...

  
BBC Magazines: Even when they're winning, they lose
BBC Magazines: Even when they're winning, they lose
Arif Durrani, 18 February 2011

BBC Worldwide's dedicated hive of print professionals represent the very best the...

  
Zoo: readies redesign in bid to claim back market share
Bauer cuts nipple-count in bid to revive Zoo
Mark Banham, 18 February 2011

Bauer Consumer Media's weekly men's magazine Zoo is to pull-back its coverage...

  
Metro: free paper revamps apps
Metro to launch Three-sponsored iPhone and iPad news app
Mark Banham, 18 February 2011

Associated Newspaper's Metro is to launch its first universal app supplying the...

  
UM London: partners Getmemedia for diversity project
UM London partners Getmemedia for diversity project
Mark Banham, 18 February 2011

UM London has joined forces with Getmemedia to become the media ideas...

  
Luis Di Como: replaces Laura Klauberg at Unilever
Unilever rejigs global media team
Loulla-Mae Eleftheriou-Smith, 18 February 2011

Unilever has named Luis Di Como as its senior vice-president for global...

  
Asda: the fourth biggest circulation magazine in the country
Supermarket sales power customer magazine growth
John Reynolds, 18 February 2011

Major supermarkets have powered the rise in circulation of customer magazines, despite...

  
TV viewing: Fifa and Uefa lose court bid
Fifa and Uefa lose football rights court bid
John Reynolds, 18 February 2011

Football fans can continue to watch key football matches on free-to-air TV...

  
Heineken: 'walk-in fridge' campaign
Heineken appoints Indicia to improve consumer engagement
Daniel Farey-Jones, 18 February 2011

Heineken has appointed direct agency Indicia to improve consumer engagement through the...

  
*   Also in the News
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Desmond prepares to take on Camelot with Health Lottery bid
Mark Banham, 18 February 2011
BBC iPlayer becomes VoD TV aggregator
John Reynolds, 18 February 2011
MAGAZINE ABCs: Elle Decoration leads the resurgent homes market
Ed Owen, 17 February 2011
MAGAZINE ABCs: Haymarket's What Car? pulls ahead of the competition with 3.4% rise
Mark Banham, 17 February 2011
Trading Places: this week's people moves
Staff, 18 February 2011
 
 
Blogs & Forums
Latest Blog Entries
BBC Magazines: Even when theyĆ¢€™re winning, they lose
Arif Durrani

  I make no apologies for our extensive magazine coverage this week . The industry's biannual circulation audit should be a...

Outdoor Advertising: product placement in your life
Ivan Clark

Beware you are about to be confronted with a new and insidious assault on your senses by advertisers. ...

Because you're worth it...
Ben Hughes

  How do you get what you pay for? Chelsea FC must be wondering this right now. The club shelled...

Who is Ostaz Chetos?
Ivan Clark

Last night I was watching BBC1 News at Ten while waiting for Sky+ to buffer-zone the TV ads in Shameless...

Hearst sets eyes firmly east with Lagardère deal
Arif Durrani

  The decision by the owner of Cosmopolitan to buy the rights for Elle reflects the shifting sands of the magazine marketplaceĆ¢€¦...

Why are radio ads so bad? An ex-client may solve the problem
Dominic Mills

  Just as we get the politicians we deserve, so I think it is also true we get the level...

Ready to rock
Ben Hughes

    I read with interest MediaWeek's coverage of AOL's $315m Huffington Post takeover on Tuesday . Shelling out such...

Why the real research truths are unspoken
Sue Unerman

How refreshing to hear WPP's planning guru Jon Steel, on a recent visit to MediaCom, talk about the need to...

 
 
Jobs of the Week
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£27000 - £34000 per annum + comms + benefits, London
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