Latest news | | | | | | News International is putting its entire agency roster, including WCRS and CHI & Partners, on notice as part of a wide-ranging review of its marketing communications needs. | | | | | | | Specsavers is reviewing its £39 million UK media planning and buying business, currently held by MEC and MediaCom. | | | | | | | Ryanair, the budget airline that has consistently incurred the wrath of the ASA, is on the search for an advertising agency to handle its £4 million account. | | | | | | | Russian Standard Vodka is conducting a global review of its advertising arrangements as it prepares a major brand push. | | | | | | | Bulmers is reviewing its £3 million advertising account as it aims to strengthen its positioning against rivals such as Magners. | | | | | | | JWT has looked internally to replace former chief executive Guy Hayward with the promotion of the joint managing directors Joe Petyan and James Whitehead and the executive creative director Russell Ramsey. | | | | | | | Wieden & Kennedy has scooped the top prize at the Awards for Newspaper Advertising for the third time in seven years of the awards. | | | | | | | Procter & Gamble (P&G) has launched a Facebook campaign to get consumers to engage with the company's Children's Safe Drinking Water programme (CSDW), promising to deliver one day of clean drinking water for every "like". | | | | | | | Yahoo has boosted its UK sales team with five new hires, including account group leaders, in the first raft of appointments since its major restructure in August last year. | | | | | | | Thinkbox, the commercial TV marketing body, has launched the Thinkbox Planning Awards 2012 in conjunction with Media Week and Campaign. | | | | Opinion | | | | | | Compared with Ben Allen, his opposite number at ITV, the incoming head of trading at Channel 4, Ed Chalmers, has been let off rather lightly on the nickname front. | | | | | | | You probably noticed the Wikipedia blackout last week. It, and many other sites, went dark in protest against the SOPA/PIPA legislation being discussed in Washington. | | | | | | | The marketing industry needs to engage with the European Commission's proposed shake-up of data protection legislation, which could restrict businesses using social media data and channels, writes Charles Ping of Communisis Data Intelligence. | | | | Intelligence | | | | | | The revolution may be here, but are agencies prepared, Alasdair Reid asks. | | | | | | | The tour operator had an awful 2011 and is banking on product-led ads to turn its fortunes around. By Loulla-Mae Eleftheriou-Smith. | | | | | | | As usage of mobile devices and internet-connected TVs grow, video content will become an increasingly important part of ad campaigns. | | | | | | | The advertising division's Andy Hart sees the brand as a media opportunity more than a tech company, Jeremy Lee writes. | | | | From the blogs | | | | | | | | | | | | | | | | Latest jobs | | Account Director | Recruiter Dynamic New Alliances | Salary Up to £45K | Location London | | | | Account Director | Recruiter Blue Skies Marketing Recruitment | Salary £50000 to £55000 per annum | Location London | | | | | |
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